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August 4, 2010 Tenacity is the hallmark of ad man’s work By Liz Anderson ’10 Brian Ford ’95 began his creative work early during his college career, designing posters for clubs and organizations through ASPLU’s agency, known as Impact. Now, as co-founder and creative director of the advertising agency Zambezi, his list of clients includes NBA superstars Kobe Bryant and, as it pertains to his endorsement deal with Vitaminwater, LeBron James. Ad man Brian Ford’s list of clients includes NBA

collections agencies to purchase unpaid medical debt for a fraction of the cost and helps folks run crowdfunding campaigns to settle their medical debt. For Young, part of the appeal of working with RIP Medical Debt was the work the organization is doing in Washington and nearby states. “They own about 15k of debt in Washington, and significantly more in Idaho and Montana, so we are working to raise money to settle as much of this as possible,” Young says.  Young’s students worked with a representative

place finishes in the 47th annual ICBS competition. Senior business students Marchenko, Kasey Dorcas, Sanne Jacobsen, Alisha Fisher, Colin Zinnecker and Tiffany Brown competed in the International Collegiate Business Strategy competition in Long Beach, Calif. this April, taking home first place in Outstanding Performance and first place in Outstanding Reports. This was the first time PLU students have participated in the event. Even with the unexpected time crunch, the group successfully submitted a

discussions about academic integrity may influence students’ commitment to such values. Just as important, using an honor pledge is also a statement of the instructor’s values and models a strong commitment to encouraging academic integrity. If you have a strategy for promoting academic integrity in your courses, please share your ideas in the comment section below. References Gurung, R. R., Wilhelm, T. M., & Filz, T. (2012). Optimizing honor codes for online exam administration. Ethics & Behavior, 22(2

Fraudulent Email and Phishing Redux Posted by: Jenna S / February 9, 2016 February 9, 2016 by David Domask Example of phishing email (click to enlarge) Yet another round of fraudulent “phishing” emails have been sent across Campus masquerading as an official email warning users that their accounts are about to be shut down unless they are verified. As we have noted multiple times during these campaigns, the Help Desk will never solicit your account information. All of our account work is done

PLU business alumni Bradd Busick (MultiCare) and Andrea Adams (Nike) talk mentorship Posted by: Zach Powers / September 17, 2020 September 17, 2020 Andrea Adams ’15 and Bradd Busick ’99, MBA ’09 discuss business, mentorship, and seizing opportunity.Adams is Direct Strategy & Portfolio Manager at Nike and a former PLU student athlete. Busick is an adjunct business professor at PLU and chief technology officer and vice president at MultiCare Health System. Read more about Adams’ path from PLU to

Stream LGBT Studies films October 2022 Gender and Sexuality Week activities calendar Authors featured in the exhibit: “adrienne maree brown grows healing ideas in public through her multi-genre writing, her music and her podcasts. Informed by 25 years of movement facilitation, somatics, Octavia E Butler scholarship and her work as a doula, adrienne has nurtured Emergent Strategy, Pleasure Activism, Radical Imagination and Transformative Justice as ideas and practices for transformation. She is the

for nine months,” said Donna Gibbs, PLU vice president of Marketing & Communications. “This effort also included two wrapped Link light-rail trains running between Sea-Tac Airport and the Seattle core. The trains were supposed to run for only eight weeks, but they’ve been running nonstop since September. The only thing better than effective advertising is free, effective advertising.” The second phase of the paid campaign debuted on April 6 and features #WhyPLU stories. “Again, we went to the PLU

skills and knowledge in real-world settings. The Center leverages programs in journalism, public relations, advertising, art and design to provide students with pre-professional learning opportunities by working with clients, both on and off-campus. “Our objectives are to increase our public outreach, further engage with our communities and enable our students to have every opportunity to succeed in a marketplace that is constantly changing and evolving,” said SOAC Dean Cameron Bennett. This fall

@plu.edu. Instructional Recordings When faculty begin to teach online for the first time, they often struggle with moving lecture content online. Some faculty are accustomed to lecturing for several hours each week and it can be hard to imagine delivering your content in other ways. When creating instructional videos, I encourage faculty to consider creating a series of short, high-impact videos. How do you select the best content for instructional recordings? One strategy is to begin by identifying