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Mast Media charges for actual advertisements, but sometimes a well written press release with a good amount of advanced warning will encourage one of the reporters to cover your event.
identification. Only officially recognized PLU student organizations may advertise functions or activities within the campus area. Occasionally, when the interest to PLU students would be great, small notices, either commercial or from other universities, may be posted if sponsored by a PLU club or organization. Events being hosted by student organizations must be approved through the Event Planning Form before advertising will be approved. Any organization failing to comply with these policies and
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Advertising Strategist | Marketing & Communications | rnelson@plu.edu | 253.535.7230
Reesa Nelson Advertising Strategist she/her Phone: 253.535.7230 Email: rnelson@plu.edu Office Location: Martin J. Neeb Center Status:Working Hybrid Professional Education BA, Central Washington University, 2012 CDMP, Digital Marketing, Digital Marketing Institute, 2023 PCM, Digital Marketing, American Marketing Association, 2023 Areas of Emphasis or Expertise Advertising campaigns and strategy Marketing analytics and reporting
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Tenacity is the hallmark of ad man’s work By Liz Anderson ’10 Brian Ford ’95 began his creative work early during his college career, designing posters for clubs and organizations through ASPLU’s agency, known as Impact. Now, as co-founder and creative director of the advertising…
August 4, 2010 Tenacity is the hallmark of ad man’s work By Liz Anderson ’10 Brian Ford ’95 began his creative work early during his college career, designing posters for clubs and organizations through ASPLU’s agency, known as Impact. Now, as co-founder and creative director of the advertising agency Zambezi, his list of clients includes NBA superstars Kobe Bryant and, as it pertains to his endorsement deal with Vitaminwater, LeBron James. Ad man Brian Ford’s list of clients includes NBA
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Diversity and inclusion are what we’re tasked with doing because it’s who we are. We must continue to re-evaluate our institutions, curriculum, campaigns and more to guarantee an authentically
are what we’re tasked with doing because it’s who we are. We must continue to re-evaluate our institutions, curriculum, campaigns and more to guarantee an authentically inclusive environment in which all members of the PLU community can learn, live, work and thrive. PLU is committed to serving its increasingly diverse population of students through perpetual introspection that places diversity and inclusion work at the heart of all we do. As we continue to strive for a comprehensive sense of
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PLU students in Professor Amy Young’s strategic communication class have spent the fall semester working with RIP Medical Debt , a nonprofit organization that competes with collections agencies to purchase unpaid medical debt for a fraction of the cost and helps folks run crowdfunding campaigns…
collections agencies to purchase unpaid medical debt for a fraction of the cost and helps folks run crowdfunding campaigns to settle their medical debt. For Young, part of the appeal of working with RIP Medical Debt was the work the organization is doing in Washington and nearby states. “They own about 15k of debt in Washington, and significantly more in Idaho and Montana, so we are working to raise money to settle as much of this as possible,” Young says. Young’s students worked with a representative
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Pacific Lutheran University offers graduate and post-baccalaureate certificate programs in advanced professional education within a context of the liberal arts tradition.
experience. Students choose between tracks in Business Administration or Management Science and Quantitative Methods. The Business Administration track focuses on strategy, innovation, and effective decision making. In Management Science and Quantitative Methods, students will be introduced to the quantitative methods used in all areas of Business Analytics. Students may also choose to earn an emphasis with their degree in Entrepreneurship and Closely-Held Enterprise, Healthcare Management, Supply Chain
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Performance and Creative Interest Clubs and Organizations offer a wide array of communities to express creativity, passion, and individuality while being uplifted by those around you.
to Change): When: TBA* Where: TBA *Rehearsal schedule is adjusted at the start of each term to meet participant availability. Club Email: goldrush@plu.eduImpactDescription: We are a student-managed, student-run design and advertising solution for Pacific Lutheran University in Tacoma, WA. Impact team members are creatively driven to shape meaningful relationships between students, faculty, and staff through our advertising platforms. Impact’s creative team consists of students of all ages, majors
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Associate Vice President of Marketing & Communications | University Relations | smithla@plu.edu | 253-535-7436 | As Associate Vice President of Marketing & Communications, Lace M.
Lace M. Smith Associate Vice President of Marketing & Communications Phone: 253-535-7436 Email: smithla@plu.edu Professional Biography Education M.B.A., Business, Pacific Lutheran University – School of Business B.A., Studio Art, University of Puget Sound Responsibilities Lace M. Smith is responsible for the development and implementation of a content strategy that integrates website, social media and digital campaigns with print and external communications. This strategy aims to raise the
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Pacific Lutheran University’s Center for Media Studies serves the community by providing assistance with communication and media related projects.
projects. The Center, housed within the College of Professional Studies, leverages outstanding programs in journalism, public relations, advertising, and art & design to provide unprecedented student learning opportunities through addressing the communication needs of on-campus and external clients.Quick Links Make a Gift MediaLabOrigins and MissionOriginating in PLU’s College of Professional Studies, the Center is intended as a collaborative effort that spans a wide range of departments and
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Getting down to business – and winning! By Chris Albert Over Spring Break, six PLU business students took a deep breath and kept charging as a computer breakdown cut their time to complete a competition in half. “Problems happen in the real word,” said Vitaliy…
place finishes in the 47th annual ICBS competition. Senior business students Marchenko, Kasey Dorcas, Sanne Jacobsen, Alisha Fisher, Colin Zinnecker and Tiffany Brown competed in the International Collegiate Business Strategy competition in Long Beach, Calif. this April, taking home first place in Outstanding Performance and first place in Outstanding Reports. This was the first time PLU students have participated in the event. Even with the unexpected time crunch, the group successfully submitted a
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