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  • Video Blog https://www.plu.edu/mba/video-blog/

    University.PLU Offers Many Learning Opportunities“We’re looking at strategy and innovation as the main components of our program, which means that we have to be innovative ourselves…to make sure that we not only talk to them about global business and international business, but we take them abroad outside of the country, we have them get that firsthand experience”. In this video, Juanita Reed, the MBA Program Director talks about the different learning opportunities provided by Pacific Lutheran

  • Program Guide https://www.plu.edu/mba/program-guide/

    strategy and innovation and works to develop the next generation of global business leaders within their chosen career field. In this MBA program guide, we outline: Program unique features Curriculum Areas of emphasis International experiences Alumni stories Admission requirements and process Download the Guide

  • Emre Ulusoy, Ph.D. https://www.plu.edu/busa/staff/emre-ulusoy-ph-d/

    interest cover studies of subcultural consumption, music/art consumption, market co-optation, cultural fragmentation, consumer resistance, consumer/brand activism, identity projects, sustainability, ethical consumption, social innovation, alternative food consumption and technologies, and veganism. Also, he seeks to keep his research interest as eclectic as possible where topics range from marketing strategy to electronic marketing. As a result, he has published numerous articles in leading peer

    Contact Information
    253-535-7256

  • Curriculum https://www.plu.edu/business-economic-history-program/curriculum/

    year also support the Innovation Studies program. PLU History majors and minors are encouraged to emphasize business and economic history in their History programs, and to structure significant research projects around these themes (for example, in History 301 or the capstone course). History majors are also encouraged to minor in Business, Innovation Studies, or Economics if the curriculum fits their career goals. Most History (Hist) courses satisfy the ES requirement within the PLU General

  • Job Opening – Scientist https://www.plu.edu/chemistry/news/2022/11/09/job-opening-scientist/

    Job Opening – Scientist International Paper’s Innovation Center Posted by: alemanem / November 9, 2022 November 9, 2022 International Paper’s Innovation Center has an opening for a scientist in their analytical department. They are looking for someone with GC experience, any other analytical instrumentation is a plus. Learn more about the position and apply at: https://jobs.internationalpaper.com/job/Federal-Way-Scientist-WA-98001/943936400/?from=email&refid=7337384900&utm_source=J2WEmail

  • Program Schedule https://www.plu.edu/mba/program-schedule-2/

    View Program Schedules for MBA & MSQM MajorsThe School of Business offers two major pathways for students: Business Administration and Management Science with a specialization in Quantitative Methods. Classes for both majors are typically held in the late afternoon and evenings, starting at 3:40pm, to accommodate students’ diverse schedules. The Master of Business Administration (MBA) program consists of 9 required courses (36 credits) and emphasizes strategy, innovation, and decision-making

  • Starbucks’ Use of Market Research Propels the Brand https://www.plu.edu/msma/blog/starbucks-use-of-market-research-propels-the-brand/

    strategy to deal with both its internal environment and the external market environment. How Market Research Supports Starbucks Business StrategyStarbucks has been a successful company over many decades largely because of its stellar business strategies.  The company engages in both horizontal and vertical integration.  Horizontal integration is evident in Starbucks’ evolution of products.  Vertical integration can be seen in the acquisitions that support the supply chain and business operations

  • Master of Business Administration (M.B.A.) https://www.plu.edu/catalog-2023-2024/graduate-program/degrees/business-administration-mba/

    : Accounting for Decision Making (4) BMBA 513: Marketing Management (4) BMBA 515: Organizations, Leadership and Change Management (4) BMBA 517: Understanding & Managing Financial Resources (4) BMBA 521: Supply Chain and Information Management (4) BMBA 522: Quantitative and Managerial Decision Analysis (4) BMBA 523: Business Strategy and Innovation Management (4) M.B.A. Emphasis Areas Healthcare Management Emphasis 8 semester hours BMBA 560: Managing Health Care Enterprises (4) And 4 semester hours from the

  • Elective Courses https://www.plu.edu/ppa/courses/elective-courses/

    business and marketing. The approved Business or Communication courses give students the opportunity to focus on aspects of the publishing industry like business management, accounting, marketing research and strategy, and public relations. Some examples of classes in this category include Principles of Marketing, e-Marketing, and Media, Ethics, and the Law. Design/Production This category of elective courses focuses on students’ artistic and craft skills concerning forms of design and production. The

  • Master of Business Administration https://www.plu.edu/academic-programs/program/master-of-business-administration/

    ePass Save Add Edit Remove Back New Delete Master of Business Administration Academic Programs all programs program website Master of Business Administration Graduate College of Professional Studies Information Session Meet the Professors Apply Now About The Master of Business Administration (MBA) is founded on the cornerstones of leadership, creative innovation, global awareness and ethical responsibility. This transformative degree focuses on strategy and innovation and works to develop the next