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: Both approaches to the study of human behavior are descriptive (not experimental), use multiple methods, are adaptable to various contexts, and are immersive in nature. “An interpretive method devised specifically to investigate the consumer behavior of cultures and communities present on the internet.” (Kozinets, 1998). Ethnography and Netnography Ethnography is a robust qualitative anthropological approach that is considered to be the “Cadillac” of social research. Market researchers typically

, no matter how sad your day is, you always know you live in a beautiful place.” Plog said she loves working with people – kids and adults alike – especially visitors who have never seen the park before. “It’s a cool experience to see someone looking at a place for the first time,” she said, “or seeing a deer for the first time, bear for the first time.” During her offseasons, Plog puts her English writing minor to use, writing travel books – a collection of travel stories from her study away trips

PLU Music Professor Plays Instrumental Role in Chinese President’s Visit to Tacoma Posted by: Sandy Dunham / September 17, 2015 Image: PLU Professor of Music Greg Youtz (back row, second from left) joins elected officials and community leaders in welcoming the Honorable Qiu Yuan Ping, Minister of Overseas Chinese Commission (front row, fourth from left), to Tacoma’s Chinese Reconciliation Park. (Photo by John Froschauer/PLU) September 17, 2015 By Sandy Deneau DunhamPLU Marketing

is a hallmark that two Lutes have been chosen to represent a student voice at such a convention. Smith and Henderson will use their skills as scientists and communicators to engage young people on what’s happening in Morocco. “It just seems like a quintessential way for them to connect with the mission of PLU when we think about how we connect our thoughtful inquiry and what we do in the classroom to being able to engage the world and really bring and connect what we learn to the global community

simple — they’re good, and I wanted people to see that,” Wong said. “I really wanted it to be part of a larger community and have the public come in.” Khilfeh, an English writing major with a fiction and poetry emphasis, shared several poems exploring her Palestinian heritage. Khilfeh appears white, and said it’s more natural to use poetry to explore her “ethnicity that’s hidden.”“I think that poetry is probably the easiest place for me to talk about heritage,” Khilfeh said. “In poetry, lots of