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  • PLU students in Professor Amy Young’s strategic communication class have spent the fall semester working with RIP Medical Debt , a nonprofit organization that competes with collections agencies to purchase unpaid medical debt for a fraction of the cost and helps folks run crowdfunding campaigns…

    PLU students apply their communication knowledge to a campaign to help relieve medical debt Posted by: Zach Powers / November 14, 2023 Image: PLU students in Professor Amy Young’s ‘COMA 361: Introduction to Strategic Communication’ course. (Photo by Sy Bean/PLU) November 14, 2023 By Zach PowersPLU Marketing & Communications PLU students in Professor Amy Young’s strategic communication class have spent the fall semester working with RIP Medical Debt, a nonprofit organization that competes with

  • A $15M bequest propels campaign past $100M, with a year to go By Greg Brewis Upon final accounting, the $10 million bequest from Karen Hille Phillips ’55 that was announced in October now amounts to more than $15 million, helping push the university’s current fundraising…

    May 9, 2011 A $15M bequest propels campaign past $100M, with a year to go By Greg Brewis Upon final accounting, the $10 million bequest from Karen Hille Phillips ’55 that was announced in October now amounts to more than $15 million, helping push the university’s current fundraising campaign beyond the $100 million mark. President Loren J. Anderson announced the milestone at the PLU Board of Regents meeting, May 7. The $10 million bequest from Karen Hille Phillips ’55 that was announced in

  • PLU students in Professor Amy Young’s strategic communication class have spent the fall semester working with RIP Medical Debt, a nonprofit organization that competes with collections agencies to purchase unpaid medical debt for a fraction of the cost and helps folks run crowdfunding campaigns to…

    Communication students get first-hand experience running a campaign to help relieve medical debt Posted by: mhines / January 19, 2024 Image: PLU students in Professor Amy Young’s ‘COMA 361: Introduction to Strategic Communication’ course. (Photo by Sy Bean/PLU) January 19, 2024 PLU students in Professor Amy Young’s strategic communication class have spent the fall semester working with RIP Medical Debt, a nonprofit organization that competes with collections agencies to purchase unpaid medical

  • “My Language. My Choice. Words Mean Things” is a dynamic digital campaign being launched this month by Pacific Lutheran University. The campaign is focused on better understanding the meaning of the words anti-racist, anti-Blackness, decolonize and BIPOC (Black, Indigenous, People of Color). “These terms and…

    PLU digital campaign explores the meaning of the words “anti-racist,” “anti-Blackness,” “decolonize” and “BIPOC” Posted by: Zach Powers / September 21, 2020 Image: Members of PLU’s “MLMC: Words Mean Things” team include (from left to right) Angie Hambrick (co-producer), Ami Shah (discussion facilitator), Kenzie Gandy (co-producer) and Lace Smith (co-producer). September 21, 2020 “My Language. My Choice. Words Mean Things” is a dynamic digital campaign being launched this month by Pacific

  • Sometimes the most random moments leave lasting impressions. Alex Reed’s first experience at PLU happened when she was a high school sophomore, when her school band came to the university to attend a music clinic. “This trip definitely put PLU on my radar as I…

    Communications and psychology double major Alex Reed ’23 explored film and storytelling at PLU Posted by: nicolacs / May 19, 2023 May 19, 2023 By Lisa PattersonMarketing & Communications Guest WriterSometimes the most random moments leave lasting impressions.Alex Reed’s first experience at PLU happened when she was a high school sophomore, when her school band came to the university to attend a music clinic. “This trip definitely put PLU on my radar as I started looking at colleges,” she said

  • Sometimes the most random moments leave lasting impressions. Alex Reed’s first experience at PLU happened when she was a high school sophomore, when her school band came to the university to attend a music clinic. “This trip definitely put PLU on my radar as I…

    Communications and psychology double major Alex Reed ’23 explored film and storytelling at PLU Posted by: mhines / May 19, 2023 Image: Alex Reed ’23 (PLU Photos by Emma Stafki) May 19, 2023 By Lisa PattersonMarketing & Communications Guest WriterSometimes the most random moments leave lasting impressions. Alex Reed’s first experience at PLU happened when she was a high school sophomore, when her school band came to the university to attend a music clinic. “This trip definitely put PLU on my

  • Anni Lange ’00 is vice president of marketing and communications for Sound Physicians , a national medical group headquartered in Tacoma. Lange oversees all aspects of marketing and communications including brand management, marketing operations, sales and recruitment marketing and internal and external communications.   Lange majored…

    Anni Lange ’00 uses skills learned at PLU as VP of marketing and communications for Sound Physicians Posted by: Zach Powers / May 5, 2023 Image: Anni Lange ’00 majored in communication at PLU and serves as vice president of marketing and communications for Sound Physicians. May 5, 2023 By Lora ShinnPLU Marketing & Communications Guest WriterAnni Lange ’00 is vice president of marketing and communications for Sound Physicians, a national medical group headquartered in Tacoma. Lange oversees all

  • by Dana Bodewes, Instructional Designer You may have noticed PLU promoting a new summer session campaign called “Stay Connected”. The campaign hopes to improve retention, decrease time to matriculation, and increase enrollments in summer session courses. A February 2015 survey of PLU students found:  …

    Helping Students “Stay Connected” This Summer Posted by: bodewedl / August 25, 2015 August 25, 2015 by Dana Bodewes, Instructional Designer You may have noticed PLU promoting a new summer session campaign called “Stay Connected”. The campaign hopes to improve retention, decrease time to matriculation, and increase enrollments in summer session courses. A February 2015 survey of PLU students found:     86% have never enrolled in a PLU summer course.     76% plan to work over summer break.     59

  • A lan and Marilyn Anderson ’85 have donated a $25,000 matching grant for PLU’s Drive to the Finish Annual Fund Campaign. (John Froschauer, Photo) A Driving Spirit to Help Others By Barbara Clements PLU Marketing and Communications For Alan and Marilyn (Richardson) Anderson ’85, it’s…

    May 20, 2014 Alan and Marilyn Anderson ’85 have donated a $25,000 matching grant for PLU’s Drive to the Finish Annual Fund Campaign. (John Froschauer, Photo) A Driving Spirit to Help Others By Barbara Clements PLU Marketing and Communications For Alan and Marilyn (Richardson) Anderson ’85, it’s all about giving back, and helping college students achieve their dreams. The Andersons now—along with Alan’s brother Dean— operate two car dealerships in Burien, Chevrolet and Toyota respectively, a

  • Students in Professor Amy Young ’s Fall and Spring Strategic Communication classes created a crowdfunding campaign with Undue Medical Debt that raised nearly $19,000 which, in turn, settles nearly $1.9M in medical debt for our neighbors in Washington, Idaho, and Montana. Students researched key audiences…

    nearly $19,000 which, in turn, settles nearly $1.9M in medical debt for our neighbors in Washington, Idaho, and Montana. Students researched key audiences through surveys and focus groups, strategized and planned communications to reach those audiences, and learned to run significant fundraising campaigns. Undue Medical Debt is the only nonprofit in the medical debt forgiveness sector. Students chose to work on this campaign for their neighbors in the Pacific Northwest, and to use their education in