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the program. We are proud of the many MSMA alumni making a difference in the research and analytics world and are excited to offer this glimpse into how this degree has affected them. How did the [MSMA] program prepare you for your future career? [MSMA] program helped me gain a foundational knowledge of consumer behavior, analytical methods, and research techniques that are necessary for my everyday work. What has your career looked like post-graduation? Where have you worked and what did that

adventurous duo and educators came to PLU to share their previous conquest and the next chapter of polar expeditions when they will take a team of women from each continent across Antarctica in 2011 to commemorate the 100-year anniversary of Roald Amundsen’s “First-to-the-South-Pole” feat in 1911. Their fondness for polar adventures started as young girls, separated by an ocean and growing up in different countries. Although they would not meet until their 40s, the two shared a passion for dreaming big

much it will cost on other sites such as Amazon or Half. Giving the competition’s prices? Seriously?  Matthew Crom, textbook manager of the bookstore, doesn’t think it’s such a crazy idea. He thinks students will quickly warm to the site. Crom thinks that visitors to the Web site will quickly find that the GBC’s prices are competitive. “We hope to establish our website as the central source of textbook information and the center for any sort of textbook transaction they wish to pursue: purchasing

August 9, 2011 Knight-Lutes logo unveiled for athletic gear By Chris Albert As Lutes well know, the conversation of exactly what is the logo and/or mascot for the university can be a bit of a circular conversation dotted with long pauses. We all know it well, and it goes something like this: “So what’s your mascot? Ours is a dog.” “A Lute.” (Pause.) The Lutes use a knight to bring athletics under one banner. “A what?” “So what’s your logo then?” More silence. This confusion will end this fall

October 4, 2012 PLU joins Nobel Peace Prize Forum as a full sponsor The Nobel Peace Prize Forum Pacific Lutheran University is joining the Nobel Peace Prize Forum as a full sponsor. The Forum is the Norwegian Nobel Institute’s only such program or academic affiliation outside of Norway. It was begun in 1988 as a consortium of private Lutheran colleges founded by Norwegian-Americans Yemeni journalist and peace activist Tawakkol Karman, a 2011 Nobel Peace Prize recipient, will be the keynote

November 2, 2012 PLU President Thomas W. Krise talks about the importance of sustainability at the university after signing the American College and University Presidents’ Climate Commitment agreement in October. (Photos by John Froschauer) PLU reaffirms its commitment to leading the way in a commitment to sustainability By Barbara Clements University Communications Global warming is real. Humans have caused it. And it’s our responsibility to do all we can to mitigate and if possible, reverse

education, however, does not stop at graduation. The education continues, as graduates plug into a network of people who share a common bond – those who know what it means to be a Lute. To follow are five profiles of recent PLU graduates who have taken their degrees, entered the workplace, and made a connection with a fellow Lute. There, they have found colleagues, mentors, friends – all of whom share a unique understanding of the value of the PLU experience. Maura Gannon ’10 Major: Education Employer

March 20, 2014 Professor Mark Mulder works at a well during one of his recent visits to Central America. (Photo courtesy of Mark Mulder.) Nicaragua: Lutes Get Their Hands Dirty for Clean Water By Barbara Clements PLU Marketing and Communications Instead of lazing around on beaches during Spring Break, or going on a road trip to Disney Land, 10 Pacific Lutheran University students headed south to Nicaragua on March 22 to dig a well and assist in giving a village the gift of clean water. Under

October 2, 2014 Daffodil Royalty Blossoms at PLU Five members of the 2014 Pierce County Royal Daffodil Court are all new Lutes this fall. From left: KayLee Weist, Nina Thach, Marissa Modestowicz (queen), Ji Larson and Kaetlynn Brown. (Photo: John Struzenberg ’16) 5 Members of the 2014 Court Are Now First-Year Lutes By Taylor Lunka ’15 PLU Marketing & Communications Student Worker The queen and four princesses from the 2014 Pierce County Royal Daffodil Court are all new Lutes this fall—which

Antonio, Texas.JMM, put on by the Mathematical Association of America and the American Mathematical Society, is the largest mathematics meeting in the world. The research Olafson and Van Alstine presented, on changing the base of numbers, was conducted over the summer with PLU Assistant Professor of Mathematics Tom Edgar. Edgar says that numbers we know are “usually easy” to understand because the base is 10: We count in 1000s, 100s, 10s and 1s. For their research, though, the trio started to replace