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  • early stages of consumer-based brand equity, and to expand the current understanding of brand equity to encompass consumers, brands, and other external influences.  Research: Employing scales from existing literature to measure brand awareness and brand associations, participants in the experimental groups are primed with either the true average ratings of others or a positive or negative manipulation of these ratings. Using shoes, a popular consumer product with existing recognizable brands, the

  • middle-school students and working on her next novel. Meyer is the author of The New York Times best-selling series The Lunar Chronicles. She earned her Bachelor’s degree in Creative Writing and Children’s Literature at PLU and went on to receive her MFA in Publishing from Pace University. The next book in The Lunar Chronicles series, Winter, is set for release in November 2015. In addition to Walton and Meyer, 13 other authors from the Pacific Northwest will attend the workshop to encourage and

  • , and coursework aimed at developing intellectual skills and resources apt to generate success in legal study and practice. Recent successful PLU applicants to law schools have taken such diverse courses as those in the anthropology of contemporary America, social science research methods, American popular culture, English Renaissance literature, news writing and argumentation, recent political thought, international relations, freelance writing, intermediate German, animal behavior, neuropsychology

  • , the unity of all body parts, the body’s ability to heal itself and preventive medicine.” For more information on allopathic medicine, visit the Association of American Medical Colleges website at: www.aamc.org. For osteopathic medicine, visit the Association of American Colleges of Osteopathic Medicine at: www.aacom.org. If you enjoy science and are particularly interested in making research discoveries, you might consider obtaining a joint MD-PhD. *Adopted from literature of the AAMC.Read about

  • film rights to Cinder in Hollywood. Meyer is also a dedicated PLU alumna. She has held the book launches for all three of her books on campus in coordination with the Garfield Book Co. Meyer came to campus in April 2014 to hold an event with English writing and Children’s Literature students. After two months of querying agents, Meyer had three offers of representation and ended up signing with Jill Grinberg. After a couple weeks of minor tweaking to the manuscript, she went on submission and had

  • sell the film rights to Cinder in Hollywood. Meyer is also a dedicated PLU alumna. She has held the book launches for all three of her books on campus in coordination with the Garfield Book Co. Meyer came to campus in April 2014 to hold an event with English writing and Children’s Literature students. After two months of querying agents, Meyer had three offers of representation and ended up signing with Jill Grinberg. After a couple weeks of minor tweaking to the manuscript, she went on submission

  • Information about Host Universities Beijing University of Technology: http://english.bit.edu.cn/UW in BeijingLocation: Beijing, China Program Terms: Summer Quarter Program Duration: 8 Weeks Credits: 15 UW credits Prerequisites: Minimum GPA 2.5 No prerequisite for 1st year Chinese. Prerequisite for 2nd year Chinese: 1st year Chinese (CHIN 103) or equivalent. Program description: UW in Beijing is collaborative initiative between the Department of Asian Languages & Literature and the Confucius Institute of

  • Roe Projects2004: Samuel Torvend & Matthew Tabor, “Religious Responses to Hunger and Poverty in Western Washington” 2005-6: Patricia Killen, Roberta Brown, & Asha Ajmani, “Early Washington in the Letters of A.M.A. Blanchet, Bishop of Walla Walla and Nesqually, 1846-1879” Eric Nelson & Steve Erbey, “A Troubled Look: An Investigation of the Eye and Face in Ancient Medicine and Literature Doug Oakman & Ronan Rooney, “Q, Literacy, and the Galilean Jesus Movement in Social Perspective” 2006-7: Bridget

  • alumna Leslye Walton has been nominated for the prestigious William C. Morris YA Debut Award for her novel The Strange and Beautiful Sorrows of Ava Lavender . First awarded in 2009, the accolade “honors a debut book published by a first-time author writing for teens and celebrates impressive new voices in young adult literature.” Walton, who graduated from PLU in 2004 with a B.A. in Education, says the nomination means the world to her. “I think one of the things I’ve ever wanted in life was to

  • progress of the conversation between tutor and student. Each week, students spend 10–20 hours working through scientific articles, scholarly literature, or literary works relating to the week’s topic, and then draft an essay of approximately 2,000 words on a question which the tutor has assigned. The tutor and student then discuss the essay during the one-hour meeting.    What is the difference between a primary and a secondary tutorial?The primary tutorial meets once a week for one hour during the 8