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Mark Mulder, Ph.D. Associate Professor School of Business Phone: 253-535-7258 Email: muldermr@plu.edu Office Location: Morken Center for Learning & Technology - 171 Curriculum Vitae: View my CV Professional Biography Additional Titles/Roles Dean of School of Business Education Ph.D., Marketing & Consumer Behavior, Washington State University, 2012 Management Development Program, Harvard University, 2002 M.B.A., Technology & Innovation Management, Pacific Lutheran University, 2000 B.B.A., Human
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Moms Are Best Reached By Brand on Facebook With a Cause Posted by: wagnerjc / September 12, 2017 September 12, 2017 Originally published by American Marketing Association on August 25, 2017 by Zach Brooke New research from SCG sheds light on family matriarchs' purchasing power and media habits A survey completed by SCG Advertising and Public Relations shows that a majority of matriarchs are the primary decision makers within their households across several categories, including food and
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Program OverviewThe MSMA is a quantitatively rigorous, qualitatively rich, STEM-designated program. The program is offered as a fully online program or a hybrid program which includes some on campus classes. The degree offers application of exploratory and measurable research through client projects and prepares candidates for careers, such as, but not limited to marketing research analysts, brand managers, big data analysts, marketing scientists, consumer insights specialists, economic
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Shocking Valentine’s Day Stats That Will Make You Rethink Your Marketing Originally posted by Entrepreneur on January 31, 2017 by Rose Leadem What many people refer to as a “Hallmark” holiday has always seemed like a great opportunity for companies to roll in some extra cash. In the past, brands have spent much of their time… February 14, 2019
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. Studying mathematics and statistics at PLU is not just about theory. It’s about applying these disciplines to real-world problems in science, engineering, economics, or finance. Whether you’re preparing for a career in education or planning to pursue further studies in a graduate program, our courses will challenge, inspire, and inform you about the beauty and power of mathematics and statistics, as well as their practical applications. Learn more about the mathematics program at PLU in one minute from
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with the University and why they established the Buchanan Family Endowed Scholarship. “I attended a large public institution for my BS degree. I hated every minute of those four years! After I earned my CPA, I was appointed VP for Business & Finance at PLU in 1962 by Dr. Robert Mortvedt. I was immediately amazed and delighted at the marvelous ambiance, its students, faculty and staff. This was a community of support and care. The students studied hard but at the same time had fun, enjoyed their
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are based on speculation (i.e. “I think we can offer $10,000”) Any visiting performer and their guests must adhere to all PLU policies while they are on campus, particularly related to alcohol, tobacco, and other drugs Contracts can be confusing, but as with everything, Student Engagement is here to help. Contracts should be submitted to the Office for Student Engagement for review. Student Engagement will work in collaboration with the Office of Finance and Administration and other University
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how PLU’s commitment to vocation supports its educational mission; demonstrate practical skills that nourish reflection on vocation (e.g., appreciative listening; silence; meditation); discuss vocation with other students; and serve as public representatives of the Center for Vocation at university events.The Center for Vocation welcomes the tenth cohort of Fellows for the 2024-25 academic year.Meet the 2024-25 FellowsSuhaib Ali Major: Business (Concentration in Finance)Lance Maligaya Major
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Boost your resume with online, hands-on courses this summer Data Analytics TrackPLUS 287.1: Intro to Data Analytics (10406) Utilize tools like Excel to analyze real-world datasets and solve real-world problems. PLUS 288.1: Data Visualization with Tableau (10409) – Learn to apply key design principles and create digestible and dynamic data visualizations to impact the world around you. Robert Alvarez, Lead Instructor Rita Cidre Bernstein, MBA, Lead Instructor Digital Marketing TrackPLUS 287.2: E
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Why Marketing Analysts are Game Changers for Business Companies work diligently to keep a step ahead of their competition, and marketing analysts play a major role in this strategy . Consumers determine where their money goes, but marketing analysts use data to determine why they spend their money where they do, which is… November 27, 2019
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