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May 18, 2009 The finish line The call came from Japan as Masahide Nishimura was finishing up his degree in Chinese Studies at Pacific Lutheran University a decade ago. His grandfather, Jisaburo Nishimura, 92, had had a stroke. Masahide felt he needed to come home and support his grandfather, who had raised him, and help with the family business – Kobe Toyopet Corp. – which distributes Lexus, Toyota and Volkswagen cars. This was a company started by his grandfather some 50 years earlier. “I

course (Innovation Seminar), in addition to supporting coursework in design thinking, ethics, business principles, and the history of technology. Now in its third year, Innovation Studies currently has 45 students enrolled in the program. Congratulations to all 2021 graduates! Sage Allen Sage Allen majored in Strategic Communication with two supporting minors in Innovation Studies and Specialized Marketing. His next step is commissioning as an officer into the Army Reserves and pursuing a career in

the customer of the house I was painting explained to me that she was a life coach and had many inquiring questions about my goals upon graduating. She advised that to supplement a science degree I would need a business degree. She explained this is beneficial for clients of hers in this field to organize projects, for managing lab processes, and business needs as promotion opportunities materialize. Secondly, I had an opportunity to be a participant for a focus group from a previous student in

business solutions that help increase a company’s bottom line.Company’s use big data in myriad ways. They use marketing analytics to evaluate the success of their marketing campaigns and to determine which marketing efforts need improvement and how they can be improved. Marketing analytics are even used to improve the customer experience, bringing in new clients and retaining current ones. With marketing analytics, companies know exactly how to reach their customer base. Every industry uses data in

February 21, 2008 Dealing in historical coins is rare gift Todd Imhof ’86 wasn’t planning a career in rare coin dealing when he left PLU with a degree in political science. In fact, he was leaving for New York to work in the banking business at Chase. Then a friend from high school pulled him aside and told him about a business idea to sell rare coins. Imhof jumped in, begging off Wall Street and opening Hertzberg Rare Coins in Tacoma. “I found myself intrigued by both the coins and the

November 3, 2008 Kids invade Garfield Street, PLU for Halloween treats Hundreds of children brought their best frightening figures, glamorous costumes and laughable looks for trick or treating on Halloween in the Garfield Business District and PLU residence halls.“Most of them really enjoy having the little kids come,” said Rebecca Rumpza, of the Office of Residential Life, about trick or treaters coming to campus. For almost a dozen years the two have provided a safe haven for kids to enjoy

something completely unique that I’d never seen before.” Inspired to share his grandfather’s tree design with the world, Bliss founded Modern Christmas Trees in 2011. At the time of this interview in early October, Bliss had just received 28 pallets of goods at his Denver home where he and a few seasonal workers will assemble and package orders for delivery. “There have been a lot of ups and downs with this business,” said Bliss. “Sometimes I have to remind myself how far we’ve come.”In recent years

Fast Track setting PLU graduate students on right path Posted by: Thomas Kyle-Milward / January 9, 2018 Image: The School of Business is located in the Morken Center for Learning and Technology, PLU’s newest academic building. January 9, 2018 By Thomas Kyle-MilwardPLU Marketing & CommunicationsTACOMA, WASH. (Jan. 8, 2018)- Graduate school can be a daunting prospect for anyone. Students fresh off their undergraduate sprint are faced with a complicated application process and daunting

Summer Internship: Economics major finds family environment with global company Posted by: tpotts / October 28, 2022 October 28, 2022 Travis McDaneld ’23 is entering his fourth year at PLU as an economics major, minoring in data science. When he enrolled at PLU, he had every intention of majoring in business, although he admits to not having any idea about what he wanted to do after graduation. But when he took a microeconomics class, he says it all clicked, and he knew what he wanted to study

February 1, 2013 Victor Bull ’10 Melannie Denise Cunningham ’12 and Victor Bull ’10 hang out near Red Square on the PLU campus. Victor Bull ’10 Major: Business Employer: State Farm Insurance PLU Connection: Melannie Denise Cunningham ’12, PLU director of multicultural recruitment Victor Bull and his admissions advisor Melannie Denise Cunningham were in a verbal bean bag toss as they relaxed on a warm day this fall just off of Red Square. “I give all the credit to her,” Bull said, as he talked