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education. The business graduate program offers an MBA and Master of Science in Marketing Analytics. Students considering an MBA can focus on a major in Business Administration or select a new program in Management Science and Quantitative Methods (MSQM). The Business Administration track focuses on strategy, innovation, and effective decision-making. In Management Science and Quantitative Methods, students build upon strategy and innovation and also learn the quantitative skills used in Business
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Perspectives (includes the 10-Day International Experience) (4) Spring Semester BMBA 510: Legal, Ethical and Social Responsibilities of Business (4) BMBA 517: Understanding and Managing Financial Resources (4) BMBA 521: Supply Chain and Information Management (4) BMBA 523: Business Strategy and Innovation (4) BMBA 526: Big Data and Decision Analytics (4) – OnlineCourse schedule for students completing the degree in 21 monthsFall Semester – Year 1 BMBA 511: Accounting for Decision Making (4) BMBA 513
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Impact. The position includes office and remote operations, financial management, client relations, and the evaluation of Impact’s role in providing effective advertising and design for the PLU community. Maintains staff office hours and schedules team meetings. Business Directors will gain hands-on experience with accounting and budgeting. Duties: Track and manage expenses, income, and other costs Adhere to monthly billing schedule and produce receipts upon request Estimate larger projects based on
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over. We will work with you on a strategy to ensure that alcohol service at your event is restricted to those over 21. External groups may be required to obtain liquor-liability insurance with a minimum single-limit liability of $2,000,000 per occurrence. The client shall provide Conferences and Events (CEVT) with a certificate of such coverage. Please remember to discuss beverage service, location and other catering needs with your PLU Catering Sales Representative to ensure coordination of
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Jeffrey Roberts Social Media and Content Manager he/him Phone: 253-535-7221 Email: jeffrey.roberts@plu.edu Status:Working Hybrid Professional Biography Education Bachelor of Arts, Theology, Communications, California Lutheran University, 2018 Areas of Emphasis or Expertise Social Media Strategy Digital Storytelling Online Community Management Marketing Analytics Crisis Communications Biography Jeffrey is a dynamic storyteller with a passion for all things social media. As social media and
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& Communications and IMPACT (student designers) are two teams on campus that are able to assist you with advertising needs such as graphic design, printing and photography. The Marketing Timeline Calculator is a great tool to help you map out a marketing plan!If you are unsure which team makes the most sense for you to work with, here are some tips: For smaller events targeting the PLU community it is recommended you work with IMPACT. For larger events targeting the greater Parkland/Tacoma area, it is
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Public Relations Director Job Summary Encourage increased awareness of PLU student media through creative advertising and promotions. Attend weekly cross-platform meetings to stay informed about student media happenings and advise editors and general managers on how to effectively collaborate and promote their content. Be available to meet with Media Board editors and general managers on an individual basis to assist them in creating creative and effective promotional materials for their
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Moms Are Best Reached By Brand on Facebook With a Cause Originally published by American Marketing Association on August 25, 2017 by Zach Brooke New research from SCG sheds light on family matriarchs’ purchasing power and media habits A survey completed by SCG Advertising and Public Relations shows that a majority of matriarchs are the primary… September 12, 2017 In the Industry
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date back more than 100 years, some carved from wood, the rest made of metal. Some of the more notable type includes Union Pearl, which is the oldest, and several fonts of chromatic wood type, intended to print in two and three colors. Much of the type dates to an era referred to as “artistic printing,” which is defined by curves, flourishes, borders and end pieces that were popular in advertising. Many of the rare typefaces also are available in full runs (10-, 12-, 14-, 18-, 24-, 36-point fonts
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qualitative and quantitative methods and pairing psychology with marketing, Dixon and Jore presented many significant findings to HDC. Their final presentation and paper emphasized the importance of channel selection when executing specific targeted campaigns, and recommended the best social media sites for different campaigns. Other findings identified demand in new niche markets that HDC could capitalize on, as well as possible partnerships with local and national companies that could increase consumer
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