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Emphasis or Expertise Marketing Finance Interface Marketing Analytics Customer Relationship Management Selected Publications Selected Publications and Presentations Professional Memberships/Organizations American Marketing Association Biography Dr. Kyoungnam Catherine Ha earned a Ph.D. in Marketing, University of Washington. She is Assistant Professor of Marketing and teaches undergraduate, graduate, and executive MBA programs. Her research focuses on two primary areas (1) marketing-finance interface

Reesa Nelson Advertising Strategist she/her Phone: 253.535.7230 Email: rnelson@plu.edu Office Location: Martin J. Neeb Center Status:Working Hybrid Professional Education BA, Central Washington University, 2012 CDMP, Digital Marketing, Digital Marketing Institute, 2023 PCM, Digital Marketing, American Marketing Association, 2023 Areas of Emphasis or Expertise Advertising campaigns and strategy Marketing analytics and reporting

Emphasis or Expertise Marketing Finance Interface Marketing Analytics Customer Relationship Management Selected Publications Selected Publications and Presentations Professional Memberships/Organizations American Marketing Association Biography Dr. Kyoungnam Catherine Ha earned a Ph.D. in Marketing, University of Washington. She is Assistant Professor of Marketing and teaches undergraduate, graduate, and executive MBA programs. Her research focuses on two primary areas (1) marketing-finance interface

Jeffrey Roberts Social Media and Content Manager he/him Phone: 253-535-7221 Email: jeffrey.roberts@plu.edu Status:Working Hybrid Professional Biography Education Bachelor of Arts, Theology, Communications, California Lutheran University, 2018 Areas of Emphasis or Expertise Social Media Strategy Digital Storytelling Online Community Management Marketing Analytics Crisis Communications Biography Jeffrey is a dynamic storyteller with a passion for all things social media. As social media and