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MBA students get their hands dirty, help brand Skagit Valley Posted by: Kari Plog / February 8, 2017 Image: PLU master’s students studying Marketing Management work in a potato field in Skagit Valley, about 60 miles north of Seattle. (Photo by Jason Borean) February 8, 2017 By Genny Boots '18PLU Marketing & CommunicationsTACOMA, WASH. (Feb. 8, 2017)- Last semester, master’s students in Pacific Lutheran University’s School of Business got their hands dirty and counted craft breweries, farms and

aspects of marketing and communications including brand management, marketing operations, sales and recruitment marketing and internal and external communications.  Lange majored in communication at PLU, with a business minor. She spent the first few years of her career in public relations and event management in fields like technology and nonprofit, and then moved into brand management for companies, including Eddie Bauer and Starbucks. After moving to Gig Harbor with her young family, she decided to

The Intersection of Diversity, Justice and Sustainability Posted by: Thomas Krise / September 5, 2014 September 5, 2014 PLU recently had the honor of hosting Dr. Carolyn Finney, Assistant Professor of Environmental Science, Policy and Management at the University of California-Berkeley and author of Black Faces, White Spaces, at our annual University Conference to kick off the new academic year.  She reminded us that we are inescapably interwoven with each other and with the Earth.  What we do

Why Having a “Philosophy of Enrollment” Matters Posted by: Thomas Krise / March 8, 2016 March 8, 2016 This spring, the Strategic Enrollment Management Advisory Committee (known as SEMAC) will finalize PLU’s philosophy of enrollment, with the intention to ask our Board of Regents to adopt a final draft statement with enrollment targets in May. (See the current draft here on the Provost webpage.) SEMAC is a university standing committee with the responsibility to lead the development and the

Communicating Course Expectations Posted by: bodewedl / February 1, 2017 February 1, 2017 by Dana Bodewes, Instructional Designer The first weeks of a course are a critical time for establishing expectations. Teachers in K-12 education have long understood the value of classroom management; but in higher education, the topic is sometimes overlooked. Whether your teaching style is structured or laid-back, almost all students benefit from receiving clear expectations from their instructor. The

access list of the articles, see https://www.nytimes.com/spotlight/women-suffrage-100. Here is an article from the New York Times, Meet the Brave but Overlooked Women of Color Who Fought for the Vote. For a full range of Times articles, see PLU Library’s New York Times database (ePass required). Read Previous Improvement Updates to Online Library and Archives Services Read Next On Exhibit: Black Authors Writing about Racism LATEST POSTS Black History Month: Black Art Matters Exhibit January 31, 2023