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PLU announces plans for a full return to campus this fall Posted by: Zach Powers / March 2, 2021 March 2, 2021 By Zach PowersPLU Marketing & CommunicationsPacific Lutheran University has announced the intention to return to in-person learning for Fall 2021. The news was shared with campus last Friday in an email from President Allan Belton.“Like every action we’ve undertaken as a community during the pandemic, this decision is being made in full consideration of public-health guidelines and

, Marketing Strategy, in Fall 2016 was my favorite. We worked closely with a nonprofit organization to evaluate their current marketing situation and develop new ideas for how to achieve certain business objectives. I’m more interested in the strategy side of things myself, and being able to work with a real client was awesome. So for me, this project covered a lot of things I was already interested in gaining more experience and expertise. What are you up to now?  Right now I work in Digital Strategy and

MultiCare’s Leah Butters ’15 believes that great care starts with recruiting great employees Posted by: Zach Powers / May 5, 2022 May 5, 2022 By Zach Powers ’10PLU Marketing & CommunicationsWhen Leah Butters ‘15 decided to major in environmental studies she didn’t have healthcare marketing in mind. Actually, she didn’t have any specific professional sector in mind. The PLU Softball stand-out just knew she wanted to be in the business of service and care.“What I liked about the major was it was

critical approach. The MSMR program’s rigorous framework provided me with both a traditional marketing perspective and a modernized view of the role of technology in the corporate landscape. This program will foster an interest in research and problem solving as well as prepare one for an exhilarant career. What was your favorite project you completed while in the MSMR program? My favorite project in the MSMR program was working with a local nonprofit financial empowerment program. My group’s topic was

. As I graduated with a Bachelor in Mathematics, the amount of data analytics in the program really interested me. Throughout the program, especially during the second semester, I have learned several advanced analytical tools. Then I also get knowledge in marketing, which will help me bridge the communication gap between marketing and IT in my future work place. What advice do you have for future MSMA students? Don’t be intimidated by the scope of the projects when you first hear about them. An

schools in the country (and five percent worldwide) feature AACSB accreditation.The AACSB is a voluntary, non-governmental accrediting agency that has overseen the standardization of collegiate schools of business and accounting across the nation since 1916. Of all the accreditation designations available, AACSB has long been considered the gold standard of business school accreditation.Why You Should Seek Out AACSB AccreditationIf you are seeking a Master of Science in Marketing Analytics or other

New PLU Kinesiology Club Uses Some Muscle to Meet Seahawks Head Coach Pete Carroll Posted by: Sandy Dunham / December 2, 2014 December 2, 2014 By Taylor Lunka ’15 PLU Marketing & Communication Student Worker TACOMA, Wash. (Dec. 2, 2014)—One of the newest clubs at PLU this year—the Kinesiologists of the Future Club or, as it’s known on campus, KFC—is kicking off with a bang. Since it is the Kinesiology club, founders Kevin De Jong and Jordan Zepernick, both seniors, knew they wanted to do an

Call to PLU Community Members for Green Fund Sustainability Project Proposals Posted by: Zach Powers / January 12, 2015 Image: [Photo by John Froschauer] January 12, 2015 By Zach Powers PLU Marketing & Communications TACOMA, WA (Jan. 12, 2015)—The Pacific Lutheran University Sustainability Committee is now accepting proposals for projects that aim to make the PLU campus more sustainable. Accepted projects will advance energy conservation in any aspect of PLU life, feature students in leadership

Lutes.CheckFive calls for PLU community members to reach out to five people and check in, specifically those who’ve gone quiet during the recent upheaval. Human interaction has never been more important — and someone out there might really need that phone call, text, email or social media message. “It’s on all of us to care for our communities in times like this,” said Lace Smith, PLU’s associate vice president of marketing and communications. “CheckFive is about connecting with a fellow student you haven’t

March 27, 2008 New dean of the School of Business named An expert in marketing, management and organizational behavior has been named dean of the School of Business. James L. Brock, 63, has had a distinguished career in higher education administration, teaching and writing. He has been the dean of business schools in Pennsylvania and Montana and has been a corporate marketing executive. PLU Provost Patricia O’Connell Killen announced the appointment. “Jim Brock brings just the expertise we need