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  • TACOMA, Wash. (Sept. 22, 2015)—Pacific Lutheran University’s website has won a 2015 Outstanding WebAward from the Web Marketing Association, and the spring 2015 edition of the university’s flagship magazine, ResoLUTE, won its Magazine Standard of Excellence Award. Judges wrote of www.plu.edu : “Beautiful site, great…

    PLU’s Website, Online Magazine Win Web Marketing Awards Posted by: Sandy Dunham / September 22, 2015 September 22, 2015 By Sandy Deneau DunhamPLU Marketing & Communications TACOMA, Wash. (Sept. 22, 2015)—Pacific Lutheran University’s website has won a 2015 Outstanding WebAward from the Web Marketing Association, and the spring 2015 edition of the university’s flagship magazine, ResoLUTE, won its Magazine Standard of Excellence Award. Judges wrote of www.plu.edu: “Beautiful site, great layout

  • PLU ePass & PLU Email Posted by: shortea / May 6, 2020 May 6, 2020 Now that you’re officially a Lute, the next big step is New Student Registration (NSR), where you get your get your fall class schedule. NSR appointments happen throughout June, but there are some smaller steps you need to complete before a) you can request your appointment and b) you can be registered for classes. We’ll share a couple of steps each week you can easily get done so that you’re fully prepared by the time you have

  • PLU ePass & PLU Email Posted by: shortea / May 6, 2020 May 6, 2020 Now that you’re officially a Lute, the next big step is New Student Registration (NSR), where you get your get your fall class schedule. NSR appointments happen throughout June, but there are some smaller steps you need to complete before a) you can request your appointment and b) you can be registered for classes. We’ll share a couple of steps each week you can easily get done so that you’re fully prepared by the time you have

  • Fraudulent Email and Phishing Redux Posted by: Jenna S / February 9, 2016 February 9, 2016 by David Domask Example of phishing email (click to enlarge) Yet another round of fraudulent “phishing” emails have been sent across Campus masquerading as an official email warning users that their accounts are about to be shut down unless they are verified. As we have noted multiple times during these campaigns, the Help Desk will never solicit your account information. All of our account work is done

  • TACOMA, WASH. (March 2, 2016)- Co-founder of Android and Pacific Lutheran University graduate Nick Sears took the technology world by storm when he teamed up with inventors Andy Rubin and Chris White to market and launch Android, one of the world’s top operating systems for…

    PLU alumnus, Android co-founder uses his marketing expertise to help students land jobs Posted by: Kari Plog / March 2, 2016 Image: Nick Sears (’87, ’95), co-founder of Android, speaks Feb. 22 as part of the Executive Leadership Series at Pacific Lutheran University. (Photo: John Froschauer/PLU) March 2, 2016 By Samantha Lund '16PLU Marketing & CommunicationsTACOMA, WASH. (March 2, 2016)- Co-founder of Android and Pacific Lutheran University graduate Nick Sears took the technology world by

  • Managing Student Email with Discussion Forums Posted by: bodewedl / February 22, 2016 February 22, 2016 By Dana Bodewes, Instructional Designer Living in the age of digital communication, email inboxes can demand the time and attention of many professionals. While there is no perfect remedy to managing email, one strategy faculty may consider is using an online forum for answering general student questions. The strategy is fairly simple: in your Sakai course site, use the Forums tool to create

  • running tone-deaf campaigns. 3) Point Solutions vs. Platform. Marketers increasingly have to navigate a variety – more than 6,000 – point solutions as they seek to manage advertising, email marketing, web analytics and sales pipeline activity. Today, enterprises are managing as many as 30 – 90 different technology solutions. When the goal becomes delivering delightful, friction-free experiences marketers are going to be forced to rationalize their tech stack. With experience being the new brand in

  • Perfect Timing: Pursue a Marketing Analytics Career Posted by: Julie Winters / December 17, 2019 Image: MSMA class at PLU, Tuesday, Feb. 26, 2019. (Photo/John Froschauer) December 17, 2019 Those who are fascinated with marketing, numbers and data will want to consider a career in marketing analytics. This game-changing field leverages big data to evaluate, analyze, and manage marketing efforts. Careers in this field capture viable data and analyze that data, translating it into meaningful

  • PLU Marketing Students Win Business Competition Track Posted by: Sandy Dunham / April 24, 2015 Image: A Marketing Management team made up of, from left, Taylor Gonzales, Kevin McKay, Kayla Evans, Lindsey Campbell and Austen Wilson (all ’15), took first place in a track of the 2015 Business Plan Competition. April 24, 2015 By Sandy Deneau DunhamPLU Marketing & CommunicationsTACOMA, Wash. (April 24, 2015)—A team of PLU Marketing students has won the Social Business track of the 2015 Business Plan

  • 3 Reasons to Choose PLU’s Marketing Analytics Degree Posted by: chaconac / September 20, 2022 September 20, 2022 Choosing a marketing analytics degree means choosing a degree for a dynamic future. Read on to learn why PLU is your best choice.Is Marketing Analytics a Good Career?Graduates of the Master of Science in Marketing Analytics program at Pacific Lutheran University get fantastic in-demand training that leads to great paying positions. For those wanting to have a fulfilling career that