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It’s Mylie Miller’s job to market Wild Waves. And yes, she has a lot of fun at work Posted by: Zach Powers / November 22, 2019 Image: PLU alumna Mylie Miller works in marketing at Wild Waves Theme & Water Park in Federal Way. (Photos by John Froschauer/PLU) November 22, 2019 By Ernest JasminGuest Writer for Marketing & CommunicationsMylie Miller ‘19 had only visited Federal Way’s Wild Waves Theme & Water Park once before last spring, and that episode ended with her looking like a pint-sized

You Ask, We Answer: Can I study international business at PLU? Posted by: shortea / April 21, 2023 April 21, 2023 The School of Business at PLU offers a broad range of courses and skills. We offer areas of specialization (what we call concentrations) in marketing, management, accounting and finance. Students who are interested in international business may use any one of those concentrations as a pathway into international business. For example, Megan was a student in the marketing

course (Innovation Seminar), in addition to supporting coursework in design thinking, ethics, business principles, and the history of technology. Now in its third year, Innovation Studies currently has 45 students enrolled in the program. Congratulations to all 2021 graduates! Sage Allen Sage Allen majored in Strategic Communication with two supporting minors in Innovation Studies and Specialized Marketing. His next step is commissioning as an officer into the Army Reserves and pursuing a career in

science Degree + MBA = Network Engineer English Degree + MBA = Marketing Specialist Biology Degree + MBA = Clinical Research Coordinator Marketing Degree + MBA = Chief Executive Officer (CEO) In short, an MBA is broad enough that it teaches you the foundations of business administration and management, but it’s niche enough to serve as a launching pad for your dream career — no matter what industry you’re passionate about. The jobs you can get with an MBA are vastThe skills learned in an MBA program

Starbucks’ Use of Market Research Propels the Brand Posted by: wagnerjc / November 7, 2017 November 7, 2017 Starbucks expertly employs market research to craft marketing messages and stay informed about consumer sentiment. Businesses in the coffee industry are susceptible to many external risks, most of which they are not able to control or even influence. The list of external threats is long, ranging from vagaries in the weather to ethically sourced coffee, and Starbucks must develop agile

serve you in your professional and personal life — from offering perspective to helping you land a job. 5. Master of Science in Marketing Analytics (MSMA)Companies and organizations rely on consumer data now more than ever to operate their businesses successfully, and the need for data-fluent individuals is on the rise. As a marketing analyst, you’ll add value to any organization by providing the research, insight and analysis needed to make major business decisions. As a field, marketing research

How the PLU School of Business is adapting with the times Posted by: vcraker / May 28, 2021 May 28, 2021 By Zach Powers '10PLU Marketing and CommunicationsSomaye Nargesi, a second-year business professor, came to PLU from a large research institution. She immediately noticed a stark difference in how her new institution approached the field.“At PLU, the business curriculum is mostly designed around soft skills, meaning how you build insightful inquiries, how you’re able to connect the dots

How the PLU School of Business is adapting with the times to stay true to its mission Posted by: Zach Powers / May 13, 2021 Image: Left side, top to bottom: Melanie Brisbane ‘21, Dean of Business Mark Mulder, Alissa Ouanesisouk ’21. Right side, top to bottom: Adjunct Professor Cosette Pfaff, Ryan Pearson ’21, Assistant Professor Somaye Ramezanpour Nargesi. May 13, 2021 By Zach Powers '10PLU Marketing and CommunicationsThe world of business is always changing. Markets trend up and down

March 24, 2014 PLU Vs. The Plow PLU’s men’s basketball team will help horses prepare the fields at the Emergency Food Network’s Mother Earth Farm in Puyallup on April 12. (Photo courtesy of EFN) Basketball Team Takes on Clydesdales to Prepare Mother Earth Farm for Planting By Sandy Deneau Dunham PLU Marketing & Communications Pacific Lutheran University’s men’s basketball team will pit manpower against horsepower April 12 as part of the inaugural PLU Vs. The Plow event at the Emergency Food

Justin Huertas’ “Semi-Autobiographical” Musical Premieres at the Seattle Repertory Theatre Posted by: Mandi LeCompte / April 27, 2015 Image: Justin Huertas and William A. Williams in Lizard Boy. Photo: Alabastro Photography. April 27, 2015 By By Matthew Salzano ’18 PLU Marketing & CommunicationsOrdinarily, it takes many years for a Theatre Major to earn the opportunity to write, compose or star in a high-profile musical production. However, one Lute is dramatically defying that expectation