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fancy, don’t be afraid to branch out to other websites. They can be just as effective at finding what you are looking for.What kinds of jobs are out there right now?Here are some examples of jobs that would be relevant for MSMR grads: Applied Researcher / Data Scientist – Ebay Data Scientist – KPMG Data Analyst – Smartsheet Analyst, Marketing Strategy & Analytics – T-mobile   Resources: https://www.bls.gov/ooh/business-and-financial/market-research-analysts.htm Read Previous Welcoming Our 2018 MSMR

data analysis,” she says. “As marketers, it’s our job to go further.” Dr. Catherine Ha is a co-leading professor of the Master of Science in Marketing Analytics program. Since 2016, Dr. Ha has worked as Assistant Professor of Marketing in PLU’s School of Business, where she is currently co-leading professor of the school’s Master of Science in Marketing Analytics program. The program’s focus on the personal—including small class sizes and immersive, interest-driven student projects—makes it a

strategy to deal with both its internal environment and the external market environment. How Market Research Supports Starbucks Business StrategyStarbucks has been a successful company over many decades largely because of its stellar business strategies.  The company engages in both horizontal and vertical integration.  Horizontal integration is evident in Starbucks’ evolution of products.  Vertical integration can be seen in the acquisitions that support the supply chain and business operations

the program. We are proud of the many MSMA alumni making a difference in the research and analytics world and are excited to offer this glimpse into how this degree has affected them. How did the [MSMA] program prepare you for your future career? [MSMA] program helped me gain a foundational knowledge of consumer behavior, analytical methods, and research techniques that are necessary for my everyday work. What has your career looked like post-graduation? Where have you worked and what did that

education. The business graduate program offers an MBA and Master of Science in Marketing Analytics. Students considering an MBA can focus on a major in Business Administration or select a new program in Management Science and Quantitative Methods (MSQM). The Business Administration track focuses on strategy, innovation, and effective decision-making. In Management Science and Quantitative Methods, students build upon strategy and innovation and also learn the quantitative skills used in Business