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  • TACOMA, WASH. (Dec. 17, 2018) — Pacific Lutheran University’s School of Business has announced a change to one of the foundational cornerstones of their graduate programs: going forward, the Master of Science in Marketing Research program will be renamed the Master of Science in Marketing…

    PLU School of Business renames its Marketing Analytics graduate program Posted by: Thomas Kyle-Milward / December 18, 2018 Image: The School of Business is located in the Morken Center for Learning and Technology, PLU’s newest academic building. December 18, 2018 By StaffMarketing & Communication TACOMA, WASH. (Dec. 17, 2018) — Pacific Lutheran University’s School of Business has announced a change to one of the foundational cornerstones of their graduate programs: going forward, the Master of

  • The 2025 Connecticut Sports Analytics Symposium (CSAS) Data Challenge is open for registration. Participants will focus on using new data on bat speed and swing length to analyze some aspects of the pitcher/batter interaction in Major League Baseball. We provide pitch-level data from Baseball Savant for 346,250 Major League Baseball…

    Sports Analytics Data Challenge Posted by: nicolacs / October 29, 2024 October 29, 2024 The 2025 Connecticut Sports Analytics Symposium (CSAS) Data Challenge is open for registration. Participants will focus on using new data on bat speed and swing length to analyze some aspects of the pitcher/batter interaction in Major League Baseball. We provide pitch-level data from Baseball Savant for 346,250 Major League Baseball plate appearances from 4/2/2024 to 6/30/2024, including relevant Statcast

  • PLU’s School of Business is among the nation’s most outstanding business schools, according to the Princeton Review . Hear from one of the School of Business’s distinguished professors, Dr. Somaye Nargesi.

    Major Minute: Business When you pursue PLU’s business degree, you'll gain knowledge, skills and experiences to be a successful leader and change maker in the global economy. Posted by: mhines / September 18, 2023 September 18, 2023 PLU’s School of Business is among the nation’s most outstanding business schools, according to the Princeton Review. Hear from one of the School of Business’s distinguished professors, Dr. Somaye Nargesi. Read Previous First day of school tradition at PLU Read Next

  • To catch Josh Wallace, you’ll have to call him — and he’ll probably be on the move when you do so. The busy MBA student is juggling school classes, his job as a marketing intern… and a starring role in The Fern Shakespeare Company’s “Othello,”…

    .  Resilience is a key arts strength that can support entrepreneurs, he notes. When he first got into acting he heard, “You’ll get a million ‘nos’ before you get your first ‘yes’” — something true for entrepreneurs, too. In the future, Wallace hopes to be an actor, musician and producer, and eventually start his own arts and entertainment business — the next Disney, for example.  He’s participating in the school’s business plan competition, creating an app that connects artists professionally. “Like

  • The Department of Mathematics and Statistics, Department of Computer Science, and NSF ACE Data Science and Analytics Program (DSA) at North Carolina A&T State University are hosting a ten-week Summer Research Experiences for Undergraduates (REU) Program in Data Science and Analytics for science, mathematics and…

    ,  technology, business, and social science majors with GPA of 3.0 or above. Running from May 22 through July 28, 2023, this 10-week REU program will engage student interns via information technology and cloud computing in investigative research that entails developing tools in data analytics. The students will employ and analyze classical methods as well as investigate and develop new methodologies and applications. The proposed projects cover some of the most challenging research questions in data science

  • The Pacific Lutheran University School of Business has announced that its Master of Science in Marketing Analytics (MSMA) program will now be offered exclusively online. The program is designed for graduate students interested in data analytics, creative corporate brand development, and digital and social marketing.…

    PLU’s Master of Science in Marketing Analytics program to be offered exclusively online Virtual information sessions now available for interested students Posted by: Silong Chhun / February 5, 2021 February 5, 2021 By Veronica CrakerPLU Marketing and CommunicationsThe Pacific Lutheran University School of Business has announced that its Master of Science in Marketing Analytics (MSMA) program will now be offered exclusively online. The program is designed for graduate students interested in data

  • High schoolers shine at business week Anyone who looked north of 30 years old in Olson Auditorium could expect one of two things to happen: Either an eager high school student, dressed in tie and slacks, would come up and shake their hand, or an…

    July 14, 2008 High schoolers shine at business week Anyone who looked north of 30 years old in Olson Auditorium could expect one of two things to happen: Either an eager high school student, dressed in tie and slacks, would come up and shake their hand, or an eager high school student in a skirt and sensible pumps would introduce herself. Both would make a business pitch and entice you over to see their product or service. If they found out you were not a judge for Washington Business Week

  • Getting down to business – and winning! By Chris Albert Over Spring Break, six PLU business students took a deep breath and kept charging as a computer breakdown cut their time to complete a competition in half. “Problems happen in the real word,” said Vitaliy…

    April 26, 2011 Getting down to business – and winning! By Chris Albert Over Spring Break, six PLU business students took a deep breath and kept charging as a computer breakdown cut their time to complete a competition in half. “Problems happen in the real word,” said Vitaliy Marchenko, shrugging off the setback. And in the end, the lost time didn’t matter. From left to right: Colin Zinnecker, Sanne Jacobsen, Tiffany Brown, Kasey Dorcas, Vitaliy Marchenko and Alisha Fisher took home two first

  • In the Business of Making Connections Dan Rosales, left, and Daniel Smith, both ’07, are on the board of PLU’s Business Network Alumni Association. (Photo: John Froschauer/PLU) Marketing graduates’ paths bring them together—again— on the board of PLU’s Business Network Alumni Association By Sandy Deneau Dunham…

    July 24, 2014 In the Business of Making Connections Dan Rosales, left, and Daniel Smith, both ’07, are on the board of PLU’s Business Network Alumni Association. (Photo: John Froschauer/PLU) Marketing graduates’ paths bring them together—again— on the board of PLU’s Business Network Alumni Association By Sandy Deneau Dunham PLU Marketing & Communications It’s not surprising that Dan Rosales ’07 and Daniel Smith ’07 discovered their life paths at Pacific Lutheran University—that’s just what

  • Pacific Lutheran University’s School of Business continues a half-century of excellence by extending its accreditation from AACSB International for its undergraduate and graduate programs. “This is a major accomplishment and signifies academic excellence at PLU,” said Mark Mulder, Ph.D., dean of the School of Business.…

    highest standards.PLU’s Master of Science in Marketing Analytics program to be offered exclusively onlineLearn More About PLU School of Business Programs PLU's Bachelor of Business (BBA) MajorSchool of Business Programs for Non Business MajorsEarn Your MBA at PLUMaster of Science in Marketing Analytics Read Previous Microsoft Philanthropies VP Justin Spelhaug to speak at PLU on March 10 Read Next Values-based innovation: Pacific Lutheran University rethinks tuition approach COMMENTS*Note: All comments