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-finance interface and (2) customer relationship management (CRM) using big data. As regards the first research area, the main focus is on the role of market based intangible assets, i.e., brand equity, in influencing firm value and the role of strategic activities in brand and firm value creation. Regarding the CRM topic, she introduces a data mining approach to improve the predictability of future customer responses to marketing activities such as mailings and other forms of direct marketing

2014-2015 Contributing Author to the 10-volume "Teaching Music Through Performance in Band" text series by GIA Publications Arranger of Ave Maria by Anton Bruckner, Maestro and Fox Publishing Biography Edwin C. Powell is the former Director of Bands and Professor of Music at Pacific Lutheran University where he was responsible for the University Wind Ensemble, Conducting and Music Education Methods courses. In 2015 he was the recipient of a Pacific Lutheran University Faculty Excellence Award. Dr

Sarah Patton, RN, MSN, CAPA Clinical Instructor of Nursing Email: spatton@plu.edu Professional Biography Education BSN, Nursing , Seattle Pacific University MSN, Nursing, West Texas A&M University Biography My name is Sarah Patton – I have been working as a Registered Nurse for 19 years (it goes by SO fast!). In nursing school, I always knew my goal and passion was working in the PACU, however, under the guidance of my wise preceptor, I worked on a Medical/Surgical unit for the first three

Kayla Harvey, PhD, MSN, PNP-BC Assistant Professor of Nursing Phone: 253.535.7672 Email: kayla.harvey@plu.edu Biography Biography After many years of experience as a pediatric nurse practitioner in the critical and acute care setting, I have expanded my practice into research in order to better understand and support families during a pediatric hospitalization.  I enjoy sharing my clinical experience and researcher insight as faculty working with nursing students at PLU. Education  PhD

Jessica Schwinck, DNP, RN, CEN, ACCNS-AG, AGACNP-BC, FNP-BC Director of Graduate Programs and Assistant Professor of Nursing Phone: 253.535.7682 Email: schwinjl@plu.edu Office Location:Ramstad Hall Biography Biography Dr. Jessica Schwinck is a Clinical Assistant Professor of Nursing at Pacific Lutheran University in Tacoma, Washington and a Primary Care Provider with Wellness Made Easy. She has 14 years of experience in Army medicine primarily in the Emergency/Trauma focus area. In addition, Dr

Peter Davis Associate Professor of Earth Science Phone: 253-535-5770 Email: davispb@plu.edu Office Location: Rieke Science Center - 140 Professional Biography Personal Education Ph.D., Geology, University of Minnesota, 2008 M.S., Geology and Geophysics, University of Massachusetts, 2003 B.S., Geology and Geophysics, University of Wisconsin, 1998 Areas of Emphasis or Expertise Metamorphic Petrology Mineral Chemistry and Microstructure Structural Geology and Tectonics Biography I graduated in the

Katie Brizuela Lecturer - Music Education Phone: 253-535-7602 Email: fisherke@plu.edu Office Hours: (On Campus) Mon - Fri: By Appointment Professional Biography Education M.M., Music Education, Eastern Washington University B.M.E., Music Education, Pacific Lutheran University Biography Katherine Brizuela is a music educator in the Puget Sound region. She received her Bachelor of Music Education from Pacific Lutheran University and a Master of Music in Music Education from Eastern Washington

Presentations Geoscience Association, Co-author Research Presentation: “ Capillary Droplets Embedded in a Lubricating Film: Enhancing rock-liquid solute transfer ” Maria Inés Dragila and Katrina M. Hay, Denver, Colorado (October 2013) Geoscience Association, Co-author Research Presentation : “ Erosion potential of capillary solitons in fluid transport through the epikarst ” Maria Inés Dragila and Katrina M. Hay, Denver, Colorado (October 2013) Symposium on Learning and Teaching, Co-author Scholarly

Mathematics, 1998 – present. Chair, Department of Mathematics, 1992 – 1994. Publications Commentary on ‘Misunderstandings about Q and ‘Cochran’s Q test’ in meta-analysis’, Statistics in Medicine, 2015, 35(4):501-502 · February 20, 2016, DOI: 10.1002/sim.6758 (with E. Kulinskaya). An improved test for homogeneity of odds ratios based on Cochran’s Q-statistic.   BMC Medical Research Methodology 2015, 15:49; DOI 10.1186/s12874-015-0034-x (with E. Kulinskaya). On the moments of Cochran’s Q statistic under the

Greg Williams Professor Emeritus Professional Biography Additional Titles/Roles Term of Service: 1985-2023 Education Ph.D., University of Washington, 1985 M.Ed., Western Washington University, 1979 B.A., University of Puget Sound, 1969 Areas of Emphasis or Expertise Special Education Biography Dr. Williams was a member of the PLU faculty from 1985 until 2023. His work interests are in the areas of assessment and evaluation and programming for students with emotional/behavioral disorders. Dr