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  • Why The Digital Humanities Lab Impacts Us Posted by: hoskinsk / May 6, 2020 Image: Carol Quigg presents a Quigg award to Adela Ramos and Scott Rogers during the PLU faculty and staff lunch, Thursday, Dec. 15, 2016. (Photo: John Froschauer/PLU) May 6, 2020 By Yisel Morales '22English Major“Inquiry. Collaboration. Development. Those are the three words we choose to define the work we do at the lab.” - Dr. Adela RamosThe Digital Humanities Lab, or DHLab, is a creative space at Pacific Lutheran

  • Specialized Business Minor in MarketingMinor Overall Requirements – 20 semester hours minimum All courses must be completed with a grade of C- or higher, a cumulative grade point average of 2.50 for all courses in the minor is required, and at least twelve semester hours must be completed in residence. A minimum of 20 semester hours in Business including: BUSA 201: Introduction to Business in the Global Environment BUSA 308: Principles of Marketing BUSA 363: Consumer Behavior And, any 8

  • reasons to earn a masters degree in marketing analytics 1. Industry Demand for Analytics Professionals: McKinsey Digital estimates that today the U.S. faces a shortage of professionals with necessary analytic skills to fill the open positions. Demand for these professionals is skyrocketing. Each year there are more job opportunities for marketing analytics professionals than there were the previous year. 2. High Paying Positions: Due to this demand, the starting salaries for these positions are also

  • a marketing analytics career? Download PLU’s digital resource: Building a Career in a Data-Driven Age — A Guide to a Master’s in Marketing Analytics.Download a Guide to Build a Career in a Data-Driven AgeDownload PLU's MSMA Guide1. Marketing ManagerMarketing managers, also known as advertising or promotions managers, are tasked with using strategic thinking and analytics skills to plan marketing campaigns that generate interest for a product and/or service. Median Salary, $141,000 | Job Growth

  • such a highly-regarded institution and to help shape the next generation of people committed to lives of service, leadership and care for others.” Donna Gibbs is the new Vice President of Marketing and Communications. Gibbs most recently served as managing director, and helped establish the west coast operations, of Bluetext, a Washington, D.C.-based digital marketing and strategic communications firm that counts among its clients Google, Adobe, Cisco and Intel.  Before joining Bluetext, Gibbs

  • immeasurable amount of information at our fingertips is due to advances in technology that make it possible for countless companies and organizations to compile millions of valuable data points. This is a game-changer for many industries, but data is meaningless unless there’s an interpreter — someone who can gather the data, identify important trends, analyze patterns and provide solutions to increase overall success. Interested in securing a marketing analytics career? Download PLU’s digital resource

  • Pacific Lutheran University’s master’s degree in marketing analytics.  Allow us to showcase just a few of our ambitious graduates — who are now thriving in the dynamic field of marketing analytics.  Interested in securing a marketing analytics career? Download PLU’s digital resource: Building a Career in a Data-Driven Age — A Guide to a Master’s in Marketing Analytics. Download free ebook Download free ebook: A Guide to a Master's in Marketing Analytics From getting a master’s in marketing analytics

  • PLU Marketing Students Win Business Competition Track Posted by: Sandy Dunham / April 24, 2015 Image: A Marketing Management team made up of, from left, Taylor Gonzales, Kevin McKay, Kayla Evans, Lindsey Campbell and Austen Wilson (all ’15), took first place in a track of the 2015 Business Plan Competition. April 24, 2015 By Sandy Deneau DunhamPLU Marketing & CommunicationsTACOMA, Wash. (April 24, 2015)—A team of PLU Marketing students has won the Social Business track of the 2015 Business Plan

  • Master of Science in Marketing Analytics – Online Program | Academic Programs | PLU 1: Skip to content 2: Skip to navigation Accessibility Tools (CTRL+U) Text-to-Speech Large Cursor Zoom Level (x1) Reset Zoom Disable Animations Reset All Hide the tools After hiding the tool, if you would like to re-enable it, just press CTRL+U to open this window. Or, move your cursor near the tool to display it. Menu Apply Visit Programs PLU News Menu Search Events ePass Apply Visit Programs PLU News Inquiry