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encouraged to interact by only scratching off three of the nine sections for them, inciting in the audience the psychological need to finish the task. Wagner on Knudsen’s presentation, “it was one of those light bulb moments, listening to Jessie’s presentation – their strategies were in line with not only our own research findings but also with what we have been learning throughout the year on effective marketing strategies.” Mason, Director of Development at Washington DECA, highlighted high school

to gain valuable professional media experience. Associate Professor of Communication Robert Marshall Wells, faculty advisor of MediaLab, has directed the program since its inception. But Wells, who left a successful career in journalism to teach at PLU, said the idea of MediaLab actually came from fellow Communication Professor Joanne Lisosky.MediaLab AnniversaryVisit to learn more and purchase tickets for the fundraising event“I was sitting in a faculty meeting, minding my own business, just

not only on the skills students will need in the future, we also focus on the timeless skills that we know are critical.” “Students need to be ready for 2030 via their skills, though they also need to be highly effective communicators, teammates, innovators and leaders,” continues Mulder. “We seek to help students stay ahead of the curve, and as we see in the success of our alumni, a PLU business degree is a great foundation for an excellent career.”A Modern Approach Somaye Nargesi, a third-year

Summer 2021 Benson Research Fellows Announced Three student-faculty research teams investigate business and economic history Posted by: halvormj / May 2, 2021 May 2, 2021 By Michael Halvorson, ’85. The Benson Program in Business and Economic History is pleased to announce the selection of three student-faculty research teams for Summer 2021. The fellowships are selected by the Innovation Studies steering committee and funded through the generous support of Dale E. Benson and the Benson Family

You Ask. We Answer. How is your business program? Posted by: mhines / March 20, 2024 March 20, 2024 How will working with real-world clients in PLU’s classrooms support your success as a business professional? In this session, Professor Fang Lin from the School of Business answers students’ most frequently asked questions and the experience you’ll get through the Business Program! Read Previous Major Minute: Psychology Read Next Brian Sung ’24 talks business, econ majors, Oxford adventure, and

Can You Get an MBA Without a Business Degree Posted by: chaconac / August 26, 2022 August 26, 2022 A Master of Business Administration (MBA) continues to be one of the most popular and sought-after master’s degrees today.Professionals working in a variety of fields choose to obtain an MBA because its subject matter is transferable and relevant in so many careers, such as marketing, public relations, accounting, consulting and management — just to name a few. But what if you didn’t choose to

September 30, 2014 Business Alum’s Startup Gets Huge Boost From Salesforce.com Neil Crist ’99 Plans to Use Funds to Expand Venuelabs’ Services By Brenna Sussman ’15 PLU Marketing & Communications Student Worker It takes a lot of work to get a startup company off the ground—something Neil Crist ’99 knows a thing or two about. The PLU School of Business alum put his Finance and Entrepreneurship major to the test when he launched his Seattle startup, Venuelabs. However, finances might not be as

Seattle Business Magazine Editor Teaching Journalism Course at PLU Posted by: Zach Powers / October 23, 2015 Image: (Photo by Hayley Young/Courtesy of John Levesque) October 23, 2015 By Samantha Lund '16PLU Marketing & CommunicationsTACOMA, WASH. (Oct. 23)- Journalism students at Pacific Lutheran University have the opportunity to work with an accomplished industry professional this year. Seattle Business magazine managing editor John Levesque has experienced the journalism world from almost

Recording of Glory M. Liu’s 2023 Benson Lecture Released Dr. Liu Explored the Legacy of Adam Smith's Writings on Capitalism in America Posted by: halvormj / November 21, 2023 November 21, 2023 By Michael Halvorson ’85 On Thursday October 19, 2023, the PLU community welcomed Glory M. Liu of Johns Hopkins University to present the 17th Dale E. Benson Lecture in Business and Economic History. The lecture took place in the Regency Room of the Anderson University Center. There was also a pre-lecture

Innovation and Resilience Posted by: halvormj / May 7, 2018 May 7, 2018 By Damian Alessandro, ’19 At Pacific Lutheran University, we’re pretty excited about innovation. Over the past few months, my colleague Sarah Cornell-Maier and I have been writing about several types of innovation that we see in the workplace and in our curriculum. This week, I took a deep dive on disruptive innovation with some faculty in the PLU School of Business, who are also mentors in our Innovation Studies program