Faculty & Staff Directory

Department Directory

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  • Associate Professor | School of Business | lilb@plu.edu | 253-535-7301 | Dr.

    . Li served as Senior Lecturer in Finance at University of Washington at Seattle and Assistant Professor in Finance at Valparaiso University. Dr. Li teaches various finance and economics courses at both undergraduate and graduate levels. Dr. Li’s research interests include fixed income, M&A, dividend policy, and corporate governance. Her most recent research is published in Journal of Fixed Income.

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  • Associate Professor | School of Business | kha@plu.edu | 253-535-7305 | Dr.

    and (2) customer relationship management (CRM) using big data. As regards the first research area, the main focus is on the role of market based intangible assets, i.e., brand equity, in influencing firm value and the role of strategic activities in brand and firm value creation. Regarding the CRM topic, she introduces a data mining approach to improve the predictability of future customer responses to marketing activities such as mailings and other forms of direct marketing promotions. Her paper

  • Professor of Religion | Religion | hammerej@plu.edu | 253-535-7225 | Erik Hammerstrom has had a deep affinity with Buddhism since he was young and has spent his entire adult life in its study.

    Teaching and Practice of Avataṃsaka Buddhism in Twentieth-Century China (Columbia University Press, Sheng Yen Series in Chinese Buddhist Studies 2020) : View Book The Science of Chinese Buddhism: Early Twentieth - Century Engagements (Columbia University Press, Sheng Yen Series in Chinese Buddhist Studies 2015) : View Book Biography Erik Hammerstrom has had a deep affinity with Buddhism since he was young and has spent his entire adult life in its study. At PLU, he teaches a variety of classes that all

  • Visiting Assistant Professor | Department of Psychology | jlindsay@plu.edu | 253-535-7640

    Expertise Developmental Psychology Cognitive Psychology Psychology of Gender Language Acquisition Research Projects Storytime Studies, Current Colgate University, Hamilton, NY Principal Investigator | Investigating which facial features signal gender to children ages 4-7. Investigating the effects of stereotyped stories on children’s cognitive abilities and motivation. Male Default Study, 2021-2022 Colgate University, Hamilton, NY Principal Investigator | Survey based study, in data collection process

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  • Administrative Associate; Undergraduate Research Program Coordinator | Natural Sciences | tolo@plu.edu | 253-535-7535

    Ann F. Tolo Administrative Associate; Undergraduate Research Program Coordinator Phone: 253-535-7535 Email: tolo@plu.edu Office Location:Morken Center for Learning & Technology - Room 238 Professional Education B.A., Grand Canyon University, Phoenix, Arizona, 1971 Areas of Emphasis or Expertise Behavioral Sciences Biological Sciences

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    Area of Emphasis/Expertise
  • Resident Instructor of Business | School of Business | pfaffcm@plu.edu | 253-535-7244 | Cosette Pfaff brings 25+ years of business practitioner experience, working on both the revenue generating and operational side of business and has a passion for growing healthy organizations.

    , interpersonal communications, leadership skills, organizational behavior, management and supervision, and behavioral change through methods that provide sustainable results, not the motivational “quick fixes” typical of seminar based trainings. Her diverse background includes executive management in engineering, manufacturing, telecom, HVAC and running a business incubator; company composition ranged from Fortune 500 to national, multi-site and multi-division, to small, single entity start-ups. Her client

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  • Chair, Department of Economics | Department of Economics | nagyka@plu.edu | 253-535-7085 | Krisztina Nagy (n-odge as in Dodge like the car) is an experienced teacher and researcher focusing on international economics and econometric analysis.  She is passionate about teaching her craft to both undergraduate and graduate students and she especially enjoys guiding students to see the interconnectedness of today’s world.  Dr.

    the University of Washington in the Economics Department, in the Foster School of Business, and at Seattle University.  She joined Pacific Lutheran University in 2013.  She has 15 years of multifaceted research experience in government bond markets, tax analysis, mortgage analysis, K-12 education financing, and cost-benefit analysis.  Dr. Nagy’s work experience includes such world-class organizations as Fred Hutchinson Cancer Research Center and the Human Services Policy Center.  Additionally, Dr

  • Resident Assistant Professor | International Honors | christian.gerzso@plu.edu | 253-535-7491 | Christian Gerzso was born in Mexico City, where he received his B.A.

    humanities International modernisms and avant-gardes Theories and representations of labor Literary and critical theory Books History, Empire, Critique: New Essays in World Literature. Ed. Asher Ghaffar Chapters "Aesthetic Re-Imaginings of Mexican Sovereignty: Esrtidentismo’s Anti-Imperialist Avant- Garde" (Routledge 2018) Selected Articles "No Useless Labor: Oscar Wilde’s De Profundis and the Importance of Intellectual Work." Textual Practice Vol. 33, no. 6, 2019: "Estridentistas de Estado: la

  • Chief Analytics Officer | Office of Institutional Research and Analytics | chambeca@plu.edu | (253) 535-7166

    Craig Chamberlain Chief Analytics Officer He/Him Phone: (253) 535-7166 Email: chambeca@plu.edu Offic

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  • Emeritus Undergraduate Research/Electronic Resources Librarian, Interim Director of the Library | Library | williagr@plu.edu

    Genevieve Williams Emeritus Undergraduate Research/Electronic Resources Librarian, Interim Director of the Library Email: williagr@plu.edu Office Location:Mortvedt Library Status:Emeritus Employed: 18 Years Professional Personal Additional Titles/Roles Associate Professor Education M.F.A., Popular Fiction, University of Southern Maine, 2014 M.L.I.S., Library and Information Science, University of Washington, 2005 B.A., Music and Computer Science, Smith College, 1996 Responsibilities Subject

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