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  • 34. Originally published by American Marketing Association on August 25, 2017 by Zach Brooke https://www.ama.org/publications/eNewsletters/Marketing-News-Weekly/Pages/mom-consumer-research-survey.aspx Read Next Getting to Know the Alumni – Chris Robson LATEST POSTS 3 Reasons to Choose PLU’s Marketing Analytics Degree September 20, 2022 5 Marketing Analytics Jobs for Data-Driven Innovators September 15, 2021 Pursue Your Dream Job with a Master’s in Marketing Analytics March 4, 2021 3 Reasons to

  • Boost your resume with online, hands-on courses this summer Data Analytics TrackPLUS 287.1: Intro to Data Analytics (10406) Utilize tools like Excel to analyze real-world datasets and solve real-world problems. PLUS 288.1: Data Visualization with Tableau (10409) – Learn to apply key design principles and create digestible and dynamic data visualizations to impact the world around you. Robert Alvarez, Lead Instructor Rita Cidre Bernstein, MBA, Lead Instructor Digital Marketing TrackPLUS 287.2: E

  • The Value and Benefits of AACSB Accreditation Read Next 3 Reasons to Get a Master’s Degree in Marketing Analytics LATEST POSTS 3 Reasons to Choose PLU’s Marketing Analytics Degree September 20, 2022 5 Marketing Analytics Jobs for Data-Driven Innovators September 15, 2021 Pursue Your Dream Job with a Master’s in Marketing Analytics March 4, 2021 3 Reasons to Get a Master’s Degree in Marketing Analytics January 18, 2021

  • TACOMA, WASH. (July 28, 2015)-  It’s safe to say Forrest Griek ‘00, ’02 loves being at school. Currently the principal of Tacoma’s Browns Point Elementary, Griek has spent his career serving in a variety of positions at schools throughout the South Sound, including Todd Beamer…

    PLU Alumnus Named National Emerging Leader in Education Posted by: Zach Powers / July 28, 2015 Image: Forrest Griek ’00, ’02 is the principal of Tacoma’s Browns Point Elementary and a national “Emerging Leader” in education. [Photo Courtesy of Tacoma Public Schools] July 28, 2015 By Zach Powers '10PLU Marketing & CommunicationsTACOMA, WASH. (July 28, 2015)- It’s safe to say Forrest Griek ‘00, ’02 loves being at school. Currently the principal of Tacoma’s Browns Point Elementary, Griek has spent

  • TACOMA, WASH. (Feb. 4, 2016)- Kamari Sharpley-Ragin reluctantly admits that he used to joke about racism. The ninth-grader from Lincoln High School in Tacoma says it didn’t seem like a big deal, since he never really experienced overt discrimination himself. Now, he says he knows…

    Students from PLU and Tacoma’s Lincoln High School work together to fight racism Posted by: Kari Plog / February 4, 2016 Image: A group of PLU and Lincoln High School students present their hand-made puzzle project titled “Keep an Open Mind” in The Cave. (Photo by John Froschauer/PLU) February 4, 2016 By Kari Plog '11PLU Marketing & CommunicationsTACOMA, WASH. (Feb. 4, 2016)- Kamari Sharpley-Ragin reluctantly admits that he used to joke about racism. The ninth-grader from Lincoln High School in

  • . As I graduated with a Bachelor in Mathematics, the amount of data analytics in the program really interested me. Throughout the program, especially during the second semester, I have learned several advanced analytical tools. Then I also get knowledge in marketing, which will help me bridge the communication gap between marketing and IT in my future work place. What advice do you have for future MSMA students? Don’t be intimidated by the scope of the projects when you first hear about them. An

  • Reasons to Choose PLU’s Marketing Analytics Degree September 20, 2022 5 Marketing Analytics Jobs for Data-Driven Innovators September 15, 2021 Pursue Your Dream Job with a Master’s in Marketing Analytics March 4, 2021 3 Reasons to Get a Master’s Degree in Marketing Analytics January 18, 2021

  • Faculty Spotlight: Catherine Ha Posted by: Lace M. Smith / August 16, 2019 August 16, 2019 By James CarpenterGuest WriterDr. Kyoungnam Catherine Ha is an accomplished researcher and professor in the field of marketing analytics, with publications and honors in the U.S. and abroad. But when she was young, her aspirations were in a different direction.“Believe it or not, I wanted to be a pianist,” she remembers. “When I was in elementary school, my piano teacher even recommended me to a

  • Marketing Analytics for Metabolic Research Center. It’s a weight loss company that focuses on a long-term lifestyle change (rather than quick or temporary weight loss). We have over 100 locations across the United States. I support and maintain our national Facebook page. I also work very heavily managing Facebook advertising for about 6 of our regions across the US. I’m responsible for looking at the analytics of who our leads are, what ads are bringing in the most leads, what are the quality of our

  • Tacoma, May 16, 2021 This week we interviewed Mariken Lund , a PLU junior and Innovation Studies minor who recently started her own sustainable clothing business in Norway. Mariken is an international student who normally studies Business and other subjects on the PLU campus. However,…

    sizing for anyone who wants it.” Trending on TikTok Mariken has also learned to translate her “Why” to a strong brand message with supporting website and social media marketing. “I created my website using low-cost design software and some essential help from friends.” In the fashion industry, it is also common to offer ‘behind-the-scenes’ videos for followers about the making process. To establish this momentum, ELSK the Studio released a few short videos on Instagram and TikTok to draw attention to