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introduction to quantitative methods for business applications. Examination of the context within which individual firm decisions must be made. Demand, cost, pricing decisions, and the economic and regulatory environment of the firm are emphasized. (4) BMBA 523 : Business Strategy and Innovation Management Apply a multidisciplinary approach to explore execution of business- and corporate-level strategies, such as differentiation, cost-leadership, diversification, alliances, and M&As, and managing
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professor of accounting at Zhejiang Sci-Tech University in China, and served as the assistant to CFO at Xizi-Otis Elevator Co., Ltd. Dr. Fan has taught a variety of accounting courses at both undergraduate and graduate levels. Her research interests include corporate governance, enterprise risk management, earnings management, demographic characteristics on decision making, and corporate financial disclosure. She is a member of the American Accounting Association (AAA) and has presented her research at
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professor of accounting at Zhejiang Sci-Tech University in China, and served as the assistant to CFO at Xizi-Otis Elevator Co., Ltd. Dr. Fan has taught a variety of accounting courses at both undergraduate and graduate levels. Her research interests include corporate governance, enterprise risk management, earnings management, demographic characteristics on decision making, and corporate financial disclosure. She is a member of the American Accounting Association (AAA) and has presented her research at
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and Communications Lace M. Smith, associate vice president of marketing and communications As Associate Vice President of Marketing & Communications, Lace M. Smith leads the MarCom division on an interim basis. Her teams include the design group, content development, as well as web design, customer service and Lute Locker. Smith is responsible for the development and implementation of a content strategy that integrates website, social media and digital campaigns with print and external
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Calendar ResoLute Staff Marketing and Communications Lace M. Smith, associate vice president of marketing and communications As Associate Vice President of Marketing & Communications, Lace M. Smith leads the MarCom division on an interim basis. Her teams include the design group, content development, as well as web design, customer service and Lute Locker. Smith is responsible for the development and implementation of a content strategy that integrates website, social media and digital campaigns with
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importance of communication and engagement, even when students are participating in field experiences and studying abroad. Technologies for online collaboration and communication make it easier to ensure students stay connected to PLU as they are learning outside the traditional classroom.What is one instructional strategy or student project that is particularly effective, innovative, or engaging?“One strategy that has proved to be effective for me is to couple classroom teaching and learning with field
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, associate vice president of marketing and communications As Associate Vice President of Marketing & Communications, Lace M. Smith leads the MarCom division on an interim basis. Her teams include the design group, content development, as well as web design, customer service and Lute Locker. Smith is responsible for the development and implementation of a content strategy that integrates website, social media and digital campaigns with print and external communications. This strategy aims to raise the
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Print Design and DevelopmentThe Marketing & Communications Design Group provides art direction and graphic design for all major university print publications. They establish the styling standards to ensure the quality and consistency of all print products for the university’s visual image and corporate identity. Requests for print design services may be made online or through customer service.ContactMarketing & Communications Phone: 253-535-7436 Fax: 253-535-8382 Email: marcom@plu.eduOnline
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perspectives in current literature on these subjects and spending time discussing the ethnographic substance and theoretical orientations of each author’s arguments. He found that inviting an assigned author to a virtual classroom visit via Skype was one very effective way to meet these pedagogical aims. What is one instructional strategy or student project that is particularly effective, innovative, or engaging? “My current IHON 258 course, “Ethnographic Perspectives on State Formation,” functions more
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to seek out some of the cool extras on their own.” Tina has started using video projects to allow students to research and present on special topics of interest in her course. What is one instructional strategy or student project that is particularly effective, innovative, or engaging?“I almost always assign a special project that allows the students to take what they have been learning in class and apply it by exploring a current topic that interests them personally. It is easy to think of
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