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March 2, 2009 Making study away possible A new $2 million scholarship fund will increase study abroad opportunities for low-income students at Pacific Lutheran University. The Bill & Melinda Gates Foundation gave the university a $1 million challenge grant to initiate the endowment fund a year ago. Since then, a matching $1 million has been raised from donors, including the estate of Arthur H. Hansen, Loren and MaryAnn Anderson, Charles Bergman and Susan Mann, and Iver and Ginny Haugen

Starbucks’ Use of Market Research Propels the Brand Posted by: wagnerjc / November 7, 2017 November 7, 2017 Starbucks expertly employs market research to craft marketing messages and stay informed about consumer sentiment. Businesses in the coffee industry are susceptible to many external risks, most of which they are not able to control or even influence. The list of external threats is long, ranging from vagaries in the weather to ethically sourced coffee, and Starbucks must develop agile

Rock, received the grant for their ongoing project titled “An Edition and Translation of Selections from Louise Dupin’s Philosophical Treatise, The Work on Women.” The project aims to present the work of Enlightenment French feminist, author, and philosopher Louise Dupin to a wide audience for the first time by translating and editing a selection of her most important political and philosophical ideas in an approachable anthology. “Making Dupin’s work more accessible to a new generation of students

Little Rock, received the grant for their ongoing project titled “An Edition and Translation of Selections from Louise Dupin’s Philosophical Treatise, The Work on Women.” The project aims to present the work of Enlightenment French feminist, author, and philosopher Louise Dupin to a wide audience for the first time by translating and editing a selection of her most important political and philosophical ideas in an approachable anthology. “Making Dupin’s work more accessible to a new generation of

decision making and wants to fill the need? Or maybe you’re looking for a brand new career that offers you more money and more room to grow? All of these are good reasons to consider a master’s in marketing analytics. Getting a master’s degree in marketing analytics allows you to build skills that you can tailor toward roles in consulting, marketing, communications, content creation, research or data modeling. A strong degree program will serve as a springboard, allowing you to launch in the direction

in Data Driven AgeAn MSMA at PLUWith a Master of Science in Marketing Analytics from PLU, you will develop a strong foundation for career growth as a marketing analyst. According to the Dean of PLU’s School of Business, Dr. Chung Shing Lee, “Marketing analytics helps organizations derive insights from big data and assist them in making better decisions to discover new opportunities, understand customer decision-making process, and create real-time personalized solutions for buyers. It’s strategic

was where I wanted to be.” Since arriving at PLU in 2019, Harris has not only immersed herself in the on-campus community but has also become a leader and change-maker in Parkland. In addition to being a member of six of PLU’s musical ensembles, as well as three student-led clubs, Harris is also the Student Director of PLU’s Artist Mentoring Program (AMP) and an Assistant Director at the Parkland Literacy Center. The Artist Mentoring Program has been around PLU for some time but fell by the

was in high school. Through my relationship with Mrs. Dietz and getting to know the school before even applying, I knew PLU was where I wanted to be.” Since arriving at PLU in 2019, Harris has not only immersed herself in the on-campus community but has also become a leader and change-maker in Parkland. In addition to being a member of six of PLU’s musical ensembles, as well as three student-led clubs, Harris is also the Student Director of PLU’s Artist Mentoring Program (AMP) and an Assistant

Moms Are Best Reached By Brand on Facebook With a Cause Posted by: wagnerjc / September 12, 2017 September 12, 2017 Originally published by American Marketing Association on August 25, 2017 by Zach Brooke New research from SCG sheds light on family matriarchs' purchasing power and media habits A survey completed by SCG Advertising and Public Relations shows that a majority of matriarchs are the primary decision makers within their households across several categories, including food and

Susan Harmon’s consumer behavior class – and meet with students from Alaska at an afternoon reception. The Parnells were in the Seattle-Tacoma area to talk about trade opportunities between Washington and Alaska. Since he took office in 2009, Parnell said he’s tried to make Alaska more business friendly and help the state develop its natural resources, without destroying the environment. Parnell said, in response to a question about oil reserves, that he doubted the nation would shift away from