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Mary Herstad Data Management Specialist Phone: 253-535-7421 Email: mary.herstad@plu.edu Professional Areas of Emphasis or Expertise Database Management Advancement System Support Responsibilities Mary Herstad began her career at Pacific Lutheran University in November 2016 and serves as the Data Management Specialist. Mary is responsible for maintaining clean and accurate alumni and donor records, which includes supervising the Operations Student Interns who do data entry work.

currently serves as Director of Fundraising Operattions. Katie is responsible overseeing the Operations areas of data entry, gift processing, and prospect research. Her previous experience includes serving as Administrative Assistant for Alumni & Constituent Relations, Information Specialist, Gift Records Coordinator, and Assistant Director of Research & Information Strategy for Advancement at PLU.

, 2008 Areas of Emphasis or Expertise Machine learning Data science Bioinformatics Selected Presentations 23rd International Conference on Intelligent Systems for Molecular Biology (ISMB), Large-Scale Model Quality Assessment for Improving Protein Tertiary Structure Prediction (2015) The 5th International Conference on Wireless Communications Networking and Mobile Computing, WiCOM, Apply Modified Method of Nonlinear Optimization to Improve Localization Accuracy in WSN, Beijing (2009) Selected

Qin Zhang, Ph.D. Associate Professor Phone: 253-535-7253 Email: zhangqc@plu.edu Office Location: Morken Center for Learning & Technology - 319 Curriculum Vitae: View my CV Professional Biography Education Ph.D., Marketing, Washington University in St. Louis M.S.B.A, Marketing, Washington University in St. Louis B.S., International Finance, Tsinghua University, China Areas of Emphasis or Expertise Retailing Basket Data Analysis Social Networks Social Media Promotions Dynamic Choice Modeling

Lindsey Nelson Clinical Instructor of Nursing Email: nelsonla@plu.edu Professional Biography Education Bachelors , Psychology, Washington State University , 2009 Masters, Nursing , Pacific Lutheran University, 2019 Biography I graduated with a Bachelor of Science in Psychology from Washington State in 2009. I graduated from PLU’s Entry Level of Master’s of Science of Nursing in 2019. Upon graduation I accepted a residency in a Cardiac ICU. After a few years in the ICU, I transitioned to an

and (2) customer relationship management (CRM) using big data. As regards the first research area, the main focus is on the role of market based intangible assets, i.e., brand equity, in influencing firm value and the role of strategic activities in brand and firm value creation. Regarding the CRM topic, she introduces a data mining approach to improve the predictability of future customer responses to marketing activities such as mailings and other forms of direct marketing promotions. Her paper

, Med-Surg/Psychiatric/School Training/teaching field/student nurses Management of critical care units/ acute care setting/ general ward/home care/school health Nursing language: NANDA, NIC, NOC Nursing data management: Linkage Database on NANDA, NIC, NOC Research methodology: Quantitative/Qualitative

Craig Chamberlain Chief Analytics Officer He/Him Phone: (253) 535-7166 Email: chambeca@plu.edu Office Location: Hauge Administration Building - 107 Employed: 10 Years Professional Education M.S., Data Analytics, Oregon State University, 2019 B.S., Mathematics, Pacific Lutheran University, 2013

Television Arts & Sciences, signifying runner-up status in the 2010 EMMY competitions as faculty advisor on the documentary film “Point of Entry: Migrating to North America.” 2009 - Award of Excellence: Recipient of a 2009 EMMY Award in the college/university division from the Northwest Chapter of the National Academy of Television Arts & Sciences as faculty advisor on the documentary film “Illicit Exchanges: Canada, the U.S. and Crime.” Biography Writer. Filmmaker. Columnist. Producer. Editor. Talk-show

Gretchen Howell Director of Human Resources Phone: 253-535-7329 Email: crosgrgm@plu.edu Professional Additional Titles/Roles Member: Title IX Committee Responsibilities Position control and salary budgeting Employee relations Consultation on HR planning and policies Salary surveys Annual contracts and letters Contracts for new faculty Visa sponsorship Banner Human Resource Information System Staff Hiring processes Tuition benefits University Transportation Coordinator Data Administration Team